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Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly by Jen Vazquez Media Pinterest Management

Pinterest Predicts Weekly 9-23-22

What’s trending on Pinterest?  You can use these trends when creating content. *This information is directly from the Pinterest Business Community.© 2022 Highspot, Inc All Rights Reserved

Behind the trends

More than 433 million* people use Pinterest to find tomorrow’s ideas. It’s a place to look forward. By looking at trends on Pinterest in the immediate past, we can glean valuable insights into what may trend elsewhere in the near future. The search trends in Pinterest Predicts Weekly aren’t just from the last four weeks.

All search queries that Pinterest presents have been growing over the last 12 months. To make the trend lines, Pinterest first takes the raw search volume from the last 12 months. To remove platform seasonality, they then index the search volume against the volume of all searches on Pinterest. Finally, they normalize the trend line so that we can compare trends and better see what ideas are trending together.

*Pinterest, Global analysis, August 2022.

Summary

Here are this week’s Pinner trends. Pinterest collected insights around the theme of Upcoming moments and travel plans ✈️ 

The last quarter of the year is full of holiday moments and people on Pinterest are ready to celebrate. They’re already seeking out Christmas trends and putting together gift baskets while planning for seasonal events from Oktoberfest to apple orchard jaunts. 

Check out the full trends below to learn more about these insights 👇.

Top stats

  • 175% increase in “fall thanksgiving decor”
  • 70% increase in “october family photos outfits”
  • 180% increase in “caramel apple bark”
  • 45% increase in “christmas 2022 trends”
  • 110% increase in “secret pal gift ideas”
  • 50% increase in “travel inspo”
  • 100% increase in “denver colorado aesthetic”
  • 90% increase in “el salvador”

Upcoming moments’ and travel plans

The last quarter of the year is full of holiday moments and people on Pinterest are ready to celebrate. They’re already seeking out Christmas trends and putting together gift baskets while planning for seasonal events from Oktoberfest to apple orchard jaunts. Many are also taking the path less traveled to mountain getaways and Central American destinations as the weather cools down at home.

Fall into it

On Pinterest, people are getting excited about autumnal celebrations, from Dia de los Muertos to homecoming football games.
 
There’s been a 2x increase in searches for “día de los muertos” from Sep 2021 – Aug 2022 and in the last three weeks compared to the previous three weeks:
"Fall thanksgiving Decor" +175%
 
 
"october family photos outfits” +70%
 
“caramel apple bark” +180%
 
“christmas 2022 trends” +45%
 
“secret pal gift ideas” +110%
 
“travel inspo” +50%
 
“travel inspo” +50%

You can see the presentation slides for Pinterest Business Community Trends here.

“denver colorado aesthetic” +100%
graphic asking people to watch jenvazquez youtube channel
Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22 What’s trending on Pinterest?  You can use these trends when creating content. *This information is directly from the Pinterest Business Community.© 2022 Highspot, Inc All Rights Reserved Behind the trends More than 433 million*...

Pinterest Predicts Weekly 9-16-22

Pinterest Predicts Weekly 9-16-22

graphic with Pinterest Predicts Weekly 9-16-22

Pinterest Predicts Weekly 9-16-22

I’ll be sharing these weekly tips so you know what’s trending for you to focus on when creating content for Pinterest. *This information is directly from the Pinterest Business Community. 

I’m sharing (after reading the Pinterest Business Community) the latest Pinner trends and this week Pinterest collected insights around the theme of Full on fall 🍂.

Fall is in the air, and people on Pinterest are ready to take advantage of the seasonal shift. Some Pinners are cooking up fall recipes, while others are looking to upgrade their wardrobes with cozy additions. Read more about these trends in the full report below!

Top stats

  • 3x increase in “fall party food ideas”
  • 2.5x increase in “outdoor halloween party ideas”
  • 2x increase in “fall simmer pot”
  • 2x increase in “halloween phone theme”
  • 175% increase in “boston clog outfits”
  • 170% increase in “horror couple costumes”

Full on fall

Fall truly is in the air, and people on Pinterest are ready to take advantage of the seasonal shift. Some are cooking up fall recipes and getting prepped to gather again, while others are looking to upgrade their wardrobes with cozy additions. And with Halloween right around the corner, they’re looking for everything from Halloween hosting ideas to scary costume inspo.

 Shift into the season

People on Pinterest are getting into the seasonal spirit with fall fashion ideas, festive entertainment and of course, pumpkin spice everything

2x increase in searches for “fall simmer pot” from Sep 2021 – Aug 2022

In the last three weeks compared to the previous three weeks:

  • “fall movies” +145%
  • “pumpkin spice aesthetic” +140%
  • “fall moodboard aesthetic” +130%
  • “autumn playlist” +90%

Fall fits

From outfit ideas to accessories, people on Pinterest are upgrading their wardrobe for the new season ahead

175% increase in searches for “boston clog outfits” from Sep 2021 – Aug 2022

In the last three weeks compared to the previous three weeks:

  • “outfit ideas with flared jeans” +165%
  • “fall handbags” +115%
  • “striped sweater outfit” +95%
  • “chunky heel boots” +65%

Festive foods

Pinterest users are gearing up for their hosting engagements with their favorite fall recipes.

3x increase in searches for “fall party food ideas” from Sep 2021-Aug 2022

In the last three weeks compared to the previous three weeks:

  • “pumpkin pie crisp” +190%
  • “parmesan crusted potatoes” +175%
  • “get together food ideas” +55%
  • “wine night appetizers” +30%

Pumpkin prep

People on Pinterest are getting ready for the spooking season with Halloween -inspired crafts and accessories.

2x increase in searches for “halloween phone theme” from Sep 2021-Aug 2022

In the last three weeks compared to the previous three weeks:

  • “crochet candy corn” +175%
  • “pumpkin pillows” +175%
  • “ghost earrings” +80%
  • “trick or treating aesthetic” +40%

Halloween party vibes

Pinterest users are getting a jumpstart on Halloween festivities, searching for festive tablescapes and scary movie night ideas.

2.5x increase in searches for “outdoor halloween party ideas” from Sep 2021-Aug 2022

In the last three weeks compared to the previous three weeks:

  • “birthday party halloween” +120%
  • “halloween movie night” +110%
  • “pastel halloween party” +85%
  • “halloween tablescapes” +35%

Spooky aesthetic

On Pinterest, people are getting a jumpstart on Halloween costume ideas.

170% increase in searches for “horror couple costumes” from Sep 2021-Aug 2022

In the last three weeks compared to the previous three weeks:

  • vampire halloween costume outfits” +170%
  • “girl witch costume kids” +140%
  • “family horror halloween costumes” +45%
  • “scary baby halloween costumes” +35%

 

You can see the Pinterest Business Community Trends for 9/16/22 here.

graphic asking people to watch jenvazquez youtube channel
Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22 What’s trending on Pinterest?  You can use these trends when creating content. *This information is directly from the Pinterest Business Community.© 2022 Highspot, Inc All Rights Reserved Behind the trends More than 433 million*...

Pinterest Predicts Weekly 9/9/22 

Pinterest Predicts Weekly 9/9/22 

Pinterest Predicts Weekly  by Jen Vazquez pinterest marketing strategistPin Blog Title (1) 9/9/22

I’ll be sharing these weekly tips so you know what’s trending for you to focus on when creating content for Pinterest. *This information is directly from the Pinterest Business Community. 

Refreshed spaces:  It’s a transitional time for people on Pinterest. Some are going away to school, while others are moving to new places. And even if they’re staying put, they’re looking for decor inspiration and unexpected color palettes–cream tones and dark, moody hues are currently trending–to change up their spaces. There’s also a growing interest in getting organized and upgrading home electronics, tempered by a sense of frugality as the economy remains in flux.

Moving day

On Pinterest, people are decorating new dwellings and looking for creative ways to furnish their dwellings.

135% increase in searches for “creative furniture” from Sept 2021 to August 2022.  In the last three weeks compared to the previous three weeks:

  • “cute studio apartment” +2.5x
  • “new apartment decorating” +90%
  • “ideas to decorate a bedroom” +110%
  • “bed set ideas” +45%

 

On the cheap

Pinterest users are making over their spaces with an eye towards budget friendly updates.

160% increase in searches for “cheap house updates”.  In the last three weeks compared to the previous three weeks:

  • “budget bedroom” +70%
  • “cheap stair makeover” +60%
  • “office makeover on a budget” +45%
  • “cheap bathroom remodel” +40%

 

Getting organized: 

People on Pinterest are streamlining their storage and organization methods, both inside and out.

170% increase in searches for “small garage organization ideas”  In the last three weeks compared to the previous three weeks:

  • “reusable bag storage ideas” +75%
  • “toilet paper storage ideas” +70%
  • “kids art supply organization” +55%
  • “backyard storage sheds” +40%

 

Technically speaking

From framed TVs to smart beds, people are looking to upgrade their home electronics and appliances.

55% increase in searches for “gaming room setup for boys”.  In the last three weeks compared to the previous three weeks:

  • “smart bed” +80%
  • “small home theater rooms” +40%
  • “treadmill desk” +40%

 

If these walls could talk

Pinterest users are looking to add interest, texture, and utility to all the walls in their living spaces.

3x increase in searches for “pole wrap accent wall”.  In the last three weeks compared to the previous three weeks:

  • “living room wall ideas above couch” +150%
  • “over the bed wall decor” +110%
  • “bathroom decor wall shelves” +65%
  • “how to decorate staircase wall” +45%
  • “framed tv” +25%

 

Going to the dark side

On Pinterest, people aren’t afraid of the dark for moody and ethereal home decor.

3x increase in searches for “dark ethereal aesthetic”. In the last three weeks compared to the previous three weeks:

  • “dark eclectic home” +100%
  • “dark romantic bedroom” +70%
  • “dark quartz kitchen countertops” +40%
  • “dark maximalism” +30%

Cream of the crop

Warm cream tones are trending on Pinterest for kitchens, bathrooms, bedrooms, and more.

60% increase in searches for “black and cream bedroom ideas”. In the last three weeks compared to the previous three weeks:

  • “cream and white kitchen” +80%
  • “cream bathroom ideas” +60%
  • “cream bedding ideas” +50%
  • “cream kitchen” +25%

You can see the Pinterest Business Community Trends for 9/9/22 here.

graphic asking people to watch jenvazquez youtube channel
Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22 What’s trending on Pinterest?  You can use these trends when creating content. *This information is directly from the Pinterest Business Community.© 2022 Highspot, Inc All Rights Reserved Behind the trends More than 433 million*...

Pinterest Predicts Weekly August 5, 2022

Pinterest Predicts Weekly August 5, 2022

This is taken from Pinterest Community.  You can find this week’s here.

Pinterest Predicts Weekly

weekly pinterest trends

This week, the pinner trends collected insights around the theme of Walking Down the Aisle”.  Wedding season isn’t what it used to be.  It’s no longer restricted to June – bright colors are being adopted and personal touches abound.  Sunset hues, sparkles galore, and shades of blue have replaced all-white everything.  You can read directly from the Pinterest Community here.

Top stats

  • 180% increase in “honeymoon destinations”

  • 175% increase in “diamond heels”

  • 160% increase in “blue wedding cake”

  • 140% increase in “luxury wedding cake”

  • 90% increase in “green wedding invitations”

  • 85% increase in “tiny wedding ideas”

  • 70% increase in “orange wedding dress”

Pinterest Trends Weekly

More than 433 million* people use Pinterest to find tomorrow’s ideas. It’s a place to look forward. By looking at trends on Pinterest in the immediate past, we can glean valuable insights into what may trend elsewhere in the near future. 

The search trends in Pinterest Predicts Weekly aren’t just from the last four weeks. All search queries that we present have been growing over the last 12 months.

To make the trend lines, we first take the raw search volume from the last 12 months. To remove platform seasonality, we then index the search volume against the volume of all searches on Pinterest. Finally, we normalize the trend line so that we can compare trends and better see what ideas are trending together.

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Walking down the aisle

Blue wedding cakes? Green invites? Orange dresses?  White weddings can wait, as people on Pinterest are taking a less than conventional approach to tying the knot.

That even extends to the wedding season, itself, which has been thoroughly uncoupled from June.  Some are boldly saying “I do,” with rhinestones and designer gowns, while others are personalizing their nuptials, including forest themes, gothic touches and putting pets in the ceremony

Have it your way

On Pinterest, people are taking a more creative approach exchanging vows, with an emphasis on tiny weddings, backyard celebrations, personal style and pet participation.

Thre has been an 85% increase in searches for “tiny wedding ideas” from July 21, 2021-August 2022.

In the last three weeks compared to the previous three weeks:
  • “gothic wedding” +75%
  • “creative save the date ideas” +55%
  • “backyard weddings” +30%
  • “wedding pets” +30%

All that glitters

Pinterest users are taking a shine to sparkly heels, gowns, and jewelry for walking down the aisle.

The Grow Your Email List with Pinterest Challenge

This CHALLENGE Is For You, IF…

▪️ You are a service-based entrepreneur
▪️ You are using Pinterest or will be using Pinterest
▪️ You want to grow your email list while you sleep
▪️ You want to build your client list

This challenge is 5 days. I’ll be giving some education with workshop to take immediate action! This challenge is different in that most of the work will be on the daily live call.

By the end of the week, if you do the work, you’ll have pins on Pinterest driving people to your lead magnet!

30% increase in searches for “rhinestone wedding dress from August 2021-July 2022.

In the last three weeks compared to the previous three weeks:
  • “diamond heels” +175%
  • “elegant wedding shoes brides” +2x
  • “floral wedding gown” +35%
  • “wedding necklace” +35%

Going all out

Some are taking an upscale route, with an uptick in searches for luxury, fancy, and designer wedding dresses, cakes and venues.

 

11x increase in searches for “luxury wedding venues August 2021 – July 2022.

In the last three weeks compared to the previous three weeks:
  • “luxury wedding cake” +140%
  • “fancy wedding cakes” +115%
  • “designer wedding dresses” +45%
  • “luxury wedding decor” +45%

Riding into the sunset

On Pinterest, people are inspired by fiery sunset palettes and tropical motifs for their big day.

 

40% increase in searches for “sunset color palette wedding from August 2021 – July 2022.

In the last three weeks compared to the previous three weeks:
  • “orange wedding dress” +70%
  • “red engagement ring” +55%
  • “beach wedding table centerpieces” +40%
  • “island wedding dress” +35%

Nature lovers

From green invitations (both colorwise and ecofriendly) to rustic bachelorettes parties, people are planning forestandnaturethemed weddings.

50% increase in searches for “small forest wedding from August 2021-July 2022.

In the last three weeks compared to the previous three weeks:
  • “green wedding invitations” +90%
  • “outdoor engagement photos” +45%
  • “camp themed bachelorette party” +40%
  • “rustic outdoor wedding” +35%

Something borrowed, something blue

Pinterest users are taking the old adage to heart and integrating all shades of blue into their wedding dresses and cakes.

 

2x increase in searches for “royal blue wedding dress from August 2021-July 2022.

In the last three weeks compared to the previous three weeks:

  • “blue wedding cake” +160%
  • “baby blue wedding dress” +90%
  • “light blue wedding cake” +90%
  • “dark blue wedding dress” +75%

The honeymoon period

Weddings aren’t complete without a honeymoon and people are searching for destinations while embracing the whole getaway aesthetic

110% increase in searches for “honeymoon aesthetic” from August 2021-July 2022.

In the last three weeks compared to the previous three weeks:

 
  • “honeymoon destinations” +180%
  • “hawaii honeymoon” +105%
  • “maldives honeymoon” +95%
  • “italy honeymoon” +60%

 

Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22

Pinterest Predicts Weekly 9-23-22 What’s trending on Pinterest?  You can use these trends when creating content. *This information is directly from the Pinterest Business Community.© 2022 Highspot, Inc All Rights Reserved Behind the trends More than 433 million*...