Pinterest Trends Weekly: Headed for The Holidays

Content Creation, Marketing, Pinterest, Pinterest Trends

Pinterest Trends Weekly_ Headed for The Holidays What’s trending now on Pinterest? Headed for The Holidays! This week on Pinterest, searches for holiday spreads, gifts, and styles are trending across the platform. Key trends 5x increase in “friendmas party ideas” 4x increase in “christmas movie list” 17x increase in “pecan pie cake” 3x increase in “thanksgiving punch non alcoholic” 2.5x increase in “gingerbread house” 4x increase in “bows on christmas tree” By Jen Vazquez Media

Pinterest Trends Weekly: Headed for The Holidays 

What’s trending now on Pinterest? Headed for The Holidays!  This week on Pinterest, searches for holiday spreads, gifts, and styles are trending across the platform.

Key trends

Where Do These Trends Come From?

Pinterest is all about looking ahead. With over 537 million users using Pinterest to discover the next big ideas, Pinterest can leverage these insights to predict what’s on the horizon. Each week, Pinterest Predicts Weekly highlights actionable search trends from users across various categories, regions, and demographics.

You can explore these insights further at trends.pinterest.com, where you’ll find everything you need to craft a marketing plan around trending searches and connect with high-value audiences.

Growing Holiday Festivities Searches

From themed parties to gifts and games, Pinterest users are in full-on celebration mode. Here’s how search terms have grown in the past three weeks:

  • Friendsmas party ideas: 5x increase
  • Cookie exchange: 2.5x increase
  • White elephant gift ideas: 150 percent increase
  • Polar Express party ideas: 145 percent increase
  • Bring a board night: 445 percent increase

Prepping Ahead: Fun, Food, and Health Remedies

Holiday prep is in full swing, with users curating lists for entertainment, recipes, and wellness tips to survive the cold season. Here are the biggest spikes in searches:

Entertainment

  • Christmas movie lists: 4x increase
  • Thanksgiving games: 3x increase
  • Christmas playlists: 3x increase
  • Holiday games: 2x increase
  • Christmas books: 2x increase

Food & Recipes

  • Pecan pie cake: 7x increase
  • Butterfinger balls: 13x increase
  • Apple pie biscuits: 6x increase
  • Shepherd’s pie soup: 5x increase
  • Turkey cupcakes: 2.5x increase

Health

  • Thanksgiving punch (non-alcoholic): 3x increase
  • Healthy Thanksgiving side dishes: 100 percent increase
  • Medicine ball tea: 55 percent increase
  • Healthy sweet potato recipes: 45 percent increase
  • Sore throat remedies for adults: 25 percent increase

Leveraging Pinterest Trends

Before we dive into this week’s trends, if you’ve been wondering how you can use these trends in your marketing, check out How to Use Pinterest Trends Masterclass! We dug deep into where to find Pinterest trends, strategize, and use them in your business. Sign up and start smashing your Pinterest goals!

Watch Now!

Audience Spotlight: Gen X’s Taste of the Season

Gen X is embracing holiday nostalgia with elegant decor, festive treats, and timeless traditions. Their trending searches include:

  • Gingerbread houses: 2.5x increase
  • Luxury Christmas decor: 2x increase
  • Christmas window displays: 140 percent increase
  • Bailey’s drink recipes: 120 percent increase
  • Holiday baking: 90 percent increase

Moment Spotlight: Christmas Tree Trends

Whether it’s before or after Thanksgiving, Christmas trees are turning homes into winter wonderlands. These tree-decorating searches are lighting up Pinterest:

  • Bows on Christmas trees: 4x increase
  • Blue and silver tree ideas: 4x increase
  • Flocked tree decorating ideas: 3x increase
  • Tree toppers: 3x increase
  • All-red Christmas trees: 3x increase
  • Christmas tree themes: 100 percent increase

Featured Board: Thanksgiving Recipes

Ready to serve up the perfect holiday meal? Check out Pinterest’s Thanksgiving Recipes board for inspiration on everything from savory sides to show-stopping mains. Visit my blog at jenvazquezcoach.com/blog for a direct link.

Get Inspired for the Holidays

Pinterest is your ultimate guide to tapping into the season’s hottest trends. Use these insights to connect with your audience, craft share-worthy content, and make this holiday season your most festive yet.

See you next week for more Pinterest insights!

Don’t Forget to Pin It!

Holiday Trends to Watch on Pinterest This Week Pinterest Trends Weekly_ Headed for The Holidays What’s trending now on Pinterest? Headed for The Holidays! This week on Pinterest, searches for holiday spreads, gifts, and styles are trending across the platform.<br /> Key trends<br /> 5x increase in “friendmas party ideas”<br /> 4x increase in “christmas movie list”<br /> 17x increase in “pecan pie cake”<br /> 3x increase in “thanksgiving punch non alcoholic”<br /> 2.5x increase in “gingerbread house”<br /> 4x increase in “bows on christmas tree”<br /> By Jen Vazquez Media
Pinterest Trends to Shape Your Holiday Strategy Pinterest Trends Weekly_ Headed for The Holidays What’s trending now on Pinterest? Headed for The Holidays! This week on Pinterest, searches for holiday spreads, gifts, and styles are trending across the platform.<br />
Key Pinterest Trends for Holiday Content Creation Pinterest Trends Weekly_ Headed for The Holidays What’s trending now on Pinterest? Headed for The Holidays! This week on Pinterest, searches for holiday spreads, gifts, and styles are trending across the platform.<br /> Key trends<br /> 5x increase in “friendmas party ideas”<br /> 4x increase in “christmas movie list”<br /> 17x increase in “pecan pie cake”<br /> 3x increase in “thanksgiving punch non alcoholic”<br /> 2.5x increase in “gingerbread house”<br /> 4x increase in “bows on christmas tree”<br /> By Jen Vazquez Media
Trending Holiday Marketing Insights on Pinterest Pinterest Trends Weekly_ Headed for The Holidays What’s trending now on Pinterest? Headed for The Holidays! This week on Pinterest, searches for holiday spreads, gifts, and styles are trending across the platform.<br /> Key trends<br /> 5x increase in “friendmas party ideas”<br /> 4x increase in “christmas movie list”<br /> 17x increase in “pecan pie cake”<br /> 3x increase in “thanksgiving punch non alcoholic”<br /> 2.5x increase in “gingerbread house”<br /> 4x increase in “bows on christmas tree”<br /> By Jen Vazquez Media
Pinterest Insights to Plan Your Holiday Content Pinterest Trends Weekly_ Headed for The Holidays What’s trending now on Pinterest? Headed for The Holidays! This week on Pinterest, searches for holiday spreads, gifts, and styles are trending across the platform.<br /> Key trends<br /> 5x increase in “friendmas party ideas”<br /> 4x increase in “christmas movie list”<br /> 17x increase in “pecan pie cake”<br /> 3x increase in “thanksgiving punch non alcoholic”<br /> 2.5x increase in “gingerbread house”<br /> 4x increase in “bows on christmas tree”<br /> By Jen Vazquez Media

Here is more information that may be helpful!

How Being a Guest on a Podcast Can Help Female Service Providers Book More Clients

Content Creation, Marketing

Turn Podcast Appearances into New Clients. Female service providers can grow their client list by guesting on podcasts. Learn how to find the right shows, share your expertise, and attract leads who trust your skills. Boost your business by making guest podcasting a key part of your strategy. by Jen Vazquez Media

How Being a Guest on a Podcast Can Help Female Service Providers Book More Clients

Starting your own podcast isn’t the only way to reach new clients. Being a guest on another podcast can be just as powerful. For female service providers, being a podcast guest is a great way to showcase your skills, connect with new people, and book more clients. Let’s break down how podcast guesting can help grow your business and attract new leads!

1. Reach New Clients and Grow Your Audience

Being a guest on a podcast is like getting a personal invite to someone else’s audience. It’s an easy way to connect with listeners who may need your services.

Get in Front of a New Audience

By joining other podcasts, you can speak directly to listeners who already trust the host. It’s like getting a warm introduction that can help you reach people who are ready to take action.

Build Trust Fast

People are more likely to reach out to you if they hear you speak and share your expertise. It makes you more real, relatable, and trustworthy. At the end of your guest spot, make sure to share clear next steps—like inviting listeners to join your email list or download a free guide.

Give Away Something Valuable

Offering something free, like a guide or checklist, is a great way to entice listeners to sign up for your email list. Once they’re on your list, you can nurture them and turn them into clients.

2. Show You’re the Real Deal in Your Field

Being a podcast guest gives you the chance to show off your expertise in a way that other marketing channels can’t.

Share Actionable Tips and Stories

Share best practices, client wins, and easy-to-follow advice. Make sure what you’re sharing is actionable so listeners can get a quick win. This shows how you can solve their problems.

Build a Real Connection

Your voice is powerful—it helps create a connection with listeners. Speaking directly to your audience helps you come across as authentic and relatable, making you memorable.

Boost Your Credibility

Being featured on podcasts shows that you’re a trusted expert in your field. Share the podcast episode on your social media, website, and email list to show potential clients that you know your stuff. It’s also a great way to remind your audience of your skills throughout the year.

3. How to Start Being a Podcast Guest

If you’re excited to try podcast guesting, here’s how you can get started:

Find the Right Podcasts

Look for shows that align with your target audience. For example, if your ideal clients are female service providers, make sure the podcast’s audience matches that. Saying no to shows that don’t align with your audience is okay—it saves you time and keeps your focus.

Pitch Yourself Effectively

Send a personalized pitch to the podcast host. Let them know how you can help their audience and why you’d be a great guest. Here’s a tip: before you pitch, follow the host on social media and engage with their content. Listen to a couple of episodes to ensure it’s the right fit. When you reach out, mention specific episodes and share what you learned from them. This shows that you’ve done your research and genuinely value their content.

Prepare for the Interview

Even after you get booked, do a little homework. Be ready with key points, stories, and a special freebie for listeners. Make sure to send the freebie link to the host ahead of time so they can include it in the show notes.

4. Turn Podcast Guesting Into Clients

Guest spots are just the beginning—here’s how to get even more out of each appearance:

Create a Special Offer

Share a free guide, discount, or exclusive offer to encourage listeners to connect with you. This makes it easier to convert listeners into clients.

Promote Your Episodes

Once the episode goes live, promote it on all your platforms: social media, blog, website, and email list. Don’t just share it once—promote it multiple times throughout the year. Doing this has led to podcast hosts inviting me back after seeing the impact of my shares.

Repurpose the Content

Use the podcast episode for social media posts, blog content, or even email newsletters. This way, you maximize the value of each guest spot. For example, I’ve created a Spotify playlist of all my guest appearances, which I include when pitching myself to new podcasts. This showcases my experience and builds trust with potential hosts.

5. Should You Guest on Podcasts or Start Your Own?

If you’re not sure whether to start your own podcast or focus on guesting, here’s a quick comparison:

Guesting Benefits:

  • No need to spend time or money on gear.
  • Easier to get started—you just show up and speak.
  • You can reach new audiences quickly and expand your reach.

Hosting Benefits:

  • You’re in control of everything—topics, guests, and schedule.
  • You build a loyal group of listeners who come back for more.
  • You get to dive deep into topics you’re passionate about, creating a long-term relationship with your audience.

Start Booking More Clients by Being a Podcast Guest

Being a guest on a podcast is fun and, yes, it can feel a bit nerve-wracking at first. But once you get into the flow, it’s an easy way to share your story, showcase your expertise, and connect with people who are ready to book your services. Start by pitching to podcasts that align with your niche and have your ideal audience. Watch how this simple strategy can grow your business and attract new clients.

So, are you ready to get started? Start pitching yourself as a podcast guest today and see how it helps you grow your business!

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How Podcast Guesting Attracts Clients for Service Providers. Being a guest on podcasts helps female service providers reach new clients and build trust. Learn practical tips to get started, find the best shows, and turn listeners into leads for your business. Discover how podcast guesting can grow your reach and book more clients by Jen Vazquez Media
Why Female Service Providers Should Be Podcast Guests.<br /> Discover how being a podcast guest helps female service providers book more clients. Share your knowledge, connect with potential clients, and grow your reach with simple strategies that work. Learn why guest podcasting is a smart move for your business.
Grow Your Business by Guesting on Podcasts. Female service providers can reach new clients by being a podcast guest. Sharing your expertise helps build trust, connect with new people, and attract clients who need your services. Learn how to find the right podcasts and get booked to grow your business.
How Podcast Guesting Can Help Female Service Providers Book More Clients. Being a guest on podcasts is an easy way for female service providers to grow their audience and attract more clients. Learn how podcast guesting builds trust, showcases your skills, and turns listeners into leads. Discover simple tips to boost your business by reaching new audiences.
How Podcast Guesting Attracts Clients for Service Providers. Being a guest on podcasts helps female service providers reach new clients and build trust. Learn practical tips to get started, find the best shows, and turn listeners into leads for your business. Discover how podcast guesting can grow your reach and book more clients.

Here is more information that may be helpful!

How Starting a Podcast Can Help Female Service Providers Book More Clients

Content Creation, Marketing, Podcast

How Starting a Podcast Can Help Female Service Providers Book More Clients By Jen Vazquez Media

How Starting a Podcast Can Help Female Service Providers Book More Clients

Starting a podcast isn’t just another trend—it’s a game-changer for connecting with your ideal clients, sharing your expertise, and growing your business. For female service providers especially, podcasting can be an authentic way to showcase your knowledge, build trust, and get booked out. So, let’s dive into how podcasting can attract leads, what it takes to launch one, and why this could be your next best move.

1. Why a Podcast is a Lead-Generating Powerhouse

Think of a podcast as a top-of-funnel marketing tool that draws in listeners who might never have discovered you otherwise. It’s your platform to speak directly to people who are searching for exactly what you offer. Every episode is like a conversation, where listeners get to know your personality, approach, and expertise—building trust with every download.

  • Widen Your Audience: Podcast platforms like Apple Podcasts, Spotify, and Google Podcasts give you global reach, introducing you to new listeners who can become clients.

  • Nurture Leads: Your podcast isn’t just an introduction to your brand; it’s a way to keep leads engaged. Each episode reinforces the value you bring.

  • CTA Opportunities: Every episode is a chance to invite listeners to take the next step—whether it’s joining your email list, snagging a freebie, or booking a consult.

2. Proof of Expertise: Establishing Authority

A podcast showcases your expertise in a way that a website or social media profile just can’t. Each episode is proof that you not only know your stuff but are genuinely passionate about helping others. For female service providers, this can be particularly powerful—it’s your way of saying, “I’m here, and I can help!”

  • Build Credibility: Sharing insights, client wins, and actionable tips proves you’re not just talking the talk—you’re walking the walk.

  • Educate & Empower: Potential clients get a peek into how you think, how you solve problems, and the depth of your knowledge, giving them the confidence they need to reach out.

  • Create Connection: The authenticity of your voice lets listeners feel like they’re getting to know the real you, making it easier for them to envision working together.

3. What You Need to Get Started

Starting a podcast is easier than you might think! Here’s a quick breakdown of the essentials:

 

  • Recording Equipment: A solid microphone, headphones, and a bit of soundproofing (think foam or even blankets) can go a long way. Entry-level gear won’t break the bank but will ensure you sound clear and professional. See my recommendations HERE.
  • Recording & Editing Software: Descript is my go-to for editing—it makes the process so much easier! And if editing isn’t your jam, hiring it out is totally worth it.
  • Hosting Platform: To get your episodes out there, you’ll need a podcast host. Free options like Spotify work, but paid platforms like Buzzsprout offer better SEO and marketing features. I started with Anchor (now owned by Spotify) but moved to Buzzsprout for its extra oomph in marketing.
  • Graphic Design: You’ll need a podcast cover and promotional graphics. Canva is perfect for DIY designs, or you can hire a designer if you’d rather focus on content creation.

NEW Podcast Production Services

Before we wrap up this section, I’m so excited to announce that we’re rolling out a limited number of spots for our brand-new podcast production service! 🎙️

With Marketing Strategy Academy thriving for the past six years and two fresh podcasts launching this month, we’re ready to bring that same energy to your podcast dreams. From smooth audio editing to show notes that do more than summarize, we handle all the details so you can shine in front of the mic. 

Want to see how we can lighten your load? Click the link below to schedule a quick chat and make your podcast vision a stress-free reality! 👉Apply Now!

APPLY

4. Time & Money Investment: DIY vs. Outsourcing

The big question: should you go DIY or outsource parts of your podcast? Let’s break down the time and cost factors.

  • Time Investment: If you’re doing it all yourself, expect to spend a few hours each week on planning, recording, editing, and promotion. For busy service providers, outsourcing editing or social media promotion can save serious time and let you focus on what you love.

  • Financial Investment: Basic gear and software can cost under $200, but professional editing services can range from $50 to $200 per episode. Investing in high-quality production can elevate your podcast and reflect well on your brand.

  • Outsourcing Options: Many podcasters choose to outsource tasks like editing, graphics, and even show notes. This frees up your time so you can focus on creating content that connects with your audience, which can be a game-changer for rapid growth.

5. Making Podcasting Part of Your Marketing Strategy

A podcast can fit seamlessly into your overall marketing strategy and complement your other platforms. Here’s how to leverage it:

  • Content Repurposing: Each episode can turn into social media posts, blogs, or even emails, saving you time on content creation.

  • Lead Generation: Use CTAs to guide listeners into your world—whether that’s joining your email list, your Facebook group, or grabbing a free resource aligned with your episode.

  • Client Nurturing: Existing clients who tune into your podcast will feel more connected to your brand, helping build loyalty and long-term relationships.

Bottom Line

A podcast isn’t just about adding value to your audience; it’s a clear way to tell potential clients that you’re the real deal. For female service providers ready to invest some time or money, podcasting can create an engaged audience, showcase your expertise, and become a consistent source of leads. So, if you’ve been looking for a way to connect, educate, and book more clients—it might be time to hit “record” and let your voice be heard!

Don’t Forget to Pin It!

How Starting a Podcast Can Help You Book More Clients
Podcast Marketing Strategy_ Attract More Clients with Less Effort By Jen Vazquez Media
Podcasting for Female Service Providers_ A Step-by-Step Guide By Jen Vazquez Media
Podcasting vs Blogging_ What’s Best for Female Service Providers By Jen Vazquez Media
Top Reasons Female Entrepreneurs Should Start a Podcast By Jen Vazquez Media

Here is more information that may be helpful!

Pinterest Trends Weekly: Giving thanks

Content Creation, Marketing, Pinterest, Pinterest Trends

Pinterest Trends Weekly_ Giving Thanks By Jen Vazquez Media

Pinterest Trends Weekly: Giving thanks

What are people searching for on Pinterest?  Pinterest collected insights this week around the theme: Giving Thanks. 

This week, it’s all about Thanksgiving as people on Pinterest search for recipes, fits, and home decor that match the season of gratitude with warmth and flavor.

Key trends

Where Do These Trends Come From?

Pinterest is all about looking ahead. With over 522 million users using Pinterest to discover the next big ideas, Pinterest can leverage these insights to predict what’s on the horizon. Each week, Pinterest Predicts Weekly highlights actionable search trends from users across various categories, regions, and demographics.

You can explore these insights further at trends.pinterest.com, where you’ll find everything you need to craft a marketing plan around trending searches and connect with high-value audiences.

Leveraging Pinterest Trends

Before we dive into this week’s trends, if you’ve been wondering how you can use these trends in your marketing, check out How to Use Pinterest Trends Masterclass from a few weeks ago! We dug deep into where to find Pinterest trends, strategize, and use them in your business. Just head over to thepinterestqueen.com/pinteresttrends to sign up and start smashing your Pinterest goals.

What Are People Searching for on Pinterest This Thanksgiving?

With Thanksgiving just around the corner, Pinterest is buzzing with inspiration and ideas as people prepare for a season filled with warmth, gratitude, and delicious feasts. In this week’s Pinterest trend roundup, we’re diving into what’s trending for Thanksgiving—from cozy home decor to mouthwatering recipes and everything in between. Whether you’re setting up your Thanksgiving table, planning the perfect outfit, or looking for creative ways to use leftovers, Pinterest has you covered with insights to help you get inspired. Let’s jump right in!

Thanksgiving Trends: The Big Picture

Pinterest users are going all out for Thanksgiving, with significant increases in searches across various categories. Here’s a snapshot of what’s popular right now:

  • Thanksgiving Dinner Table Settings – Up 2x
  • Thanksgiving Vegetable Sides – Up 2x
  • Thanksgiving Outfits (Northeast) – Up 150%
  • Delicious Pies (Southeast) – Up 140%
  • Things to Bake (Midwest) – Up 130%
  • Thanksgiving Table Decor – Up 125%
  • Thanksgiving Centerpieces (West) – Up 125%
  • Spiked Apple Cider – Up 95%
  • Leftover Turkey Recipes – Up 50%

These trends highlight Pinterest’s unique ability to forecast what people are planning for in the coming weeks. With over 522 million users, Pinterest collects and analyzes weekly insights across different categories, regions, and demographics, giving businesses an actionable roadmap to reach their audience. You can explore these insights further at Pinterest Trends and craft your marketing plan around what’s hot!

Trending Thanksgiving Themes

1. Thankful Table: Celebrating Togetherness

Thanksgiving table decor is a huge trend, with Pinterest users looking for simple, beautiful ways to bring family and friends together. The top searches show a strong interest in centerpieces, tablescapes, and DIY ideas:

  • Thanksgiving Dinner Table Setting – Up 2x
  • Simple Thanksgiving Tablescapes – Up 185%
  • DIY Thanksgiving Centerpieces – Up 120%
  • Quilted Table Runner Patterns – Up 110%

Creating a “Thankful Table” is about embracing the cozy, festive vibes of Thanksgiving. If you’re a home decor brand, these insights can inspire your offerings to meet people’s needs for the perfect table setup.

2. Family Gatherings: Food and Drink Essentials

Thanksgiving is all about comfort food, and Pinterest searches reflect a clear focus on recipes that bring warmth and joy. Here’s what’s trending in food and drinks:

  • Food: Thanksgiving Vegetable Sides – Up 2x, Turkey Brine – Up 100%, Cornbread Stuffing – Up 95%, Crockpot Turkey Breast – Up 60%
  • Drinks: Spiked Apple Cider – Up 95%, Hot Chocolate Mix – Up 45%, Red Cocktails – Up 40%, Non-Alcoholic Punch – Up 30%

With a variety of drink options, from cozy apple cider to festive cocktails, Pinterest users are making sure everyone at the table is catered to, no matter their preference.

3. Home Decor: Setting the Mood

Thanksgiving is more than just a meal—it’s an experience. Home decor trends reveal that people are looking to create warm, inviting spaces to host their guests:

  • Family Photo Wall Decor – Up 155%
  • Thanksgiving Table Decor – Up 125%
  • Hallway Ideas – Up 75%
  • Neutral Rugs – Up 25%

Pinterest searches show a trend toward timeless, cozy decor that complements the season without overwhelming the space. Brands can leverage these insights to spotlight decor that brings seasonal charm into homes.

Regional Trends: Thanksgiving Prep from Coast to Coast

Each region in the U.S. has its unique take on Thanksgiving traditions, and Pinterest data reveals what’s resonating in different areas:

  • Midwest: Embracing handmade touches with a 2x increase in Dutch Apple Pie recipes, 165% in Thanksgiving card handmade ideas, and 125% in kids’ Thanksgiving crafts.
  • Northeast: Getting cozy with seasonal style inspiration, like winter coats (up 180%) and Thanksgiving outfits (up 150%).
  • West: Balancing fitness and festivities with Thanksgiving centerpieces and workout outfits both up by 125%.
  • Southeast: Thanksgiving desserts are a hit, with searches for buttermilk pie doubling and Thanksgiving cakes rising by 125%.

These regional insights show how Pinterest users are gearing up for Thanksgiving with localized touches that reflect each area’s flavor and style.

Moment Spotlight: Thanksgiving Preparations Are in Full Swing

Thanksgiving potluck ideas and festive decor are in high demand as families and friends gear up for the holiday:

  • Thanksgiving Potluck Ideas – Up 3x
  • Thanksgiving Games – Up 170%
  • Thanksgiving Brunch – Up 130%
  • Thanksgiving Party Decorations – Up 95%
  • Leftover Turkey Recipes – Up 50%

Pinners are not only planning the big meal but also thinking ahead to the celebrations and games to enjoy before and after. If you’re in the food, decor, or entertainment industry, these trends give you insight into how people plan to enjoy Thanksgiving this year.

pinterest board

Featured Pinterest Board of the Week: Gratitude Era

This week’s Pinterest spotlight is on the “Gratitude Era” board, featuring journaling ideas and activities to inspire a positive mindset during Thanksgiving. It’s a reminder of the power of gratitude and offers ideas to bring a reflective element to the holiday.

Here is more information that may be helpful!

Don’t Forget to Pin It!

Boost Your Holiday Marketing with Pinterest Trends Insights By Jen Vazquez Media
Pinterest Trends for Thanksgiving 2024_ What’s Trending Right Now By Jen Vazquez Media
Thanksgiving Marketing Ideas_ Leverage Pinterest’s Trending Searches By Jen Vazquez Media
How to Use Pinterest Trends for Thanksgiving Content Strategy By Jen Vazquez Media
Pinterest Trends This Week_ Thanksgiving Tips for Service Provider By Jen Vazquez Media

Here is more information that may be helpful!

Essential Content Planning Tips for 2025: How to Optimize Your Blog Strategy Before the New Year

Content Creation, Marketing, Pinterest

Essential Content Planning Tips for 2025 How to Optimize Your Blog Strategy Before the New Year By Jen Vazquez Media

Essential Content Planning Tips for 2025: How to Optimize Your Blog Strategy Before the New Year

Can you believe 2025 is just around the corner? Time flies when you’re building your empire, right?

As the new year approaches, it’s the perfect time to give your blog strategy a little TLC. A solid content plan can set the tone for a successful year, attract your ideal clients, and keep your marketing game strong. 

Let’s dive into some essential content planning tips to help you kick off 2025 with a bang!

Review What’s Worked (and What Hasn’t)

Before you start planning new content, take a moment to reflect on the past year. What blog posts resonated with your audience? Which ones didn’t quite hit the mark? By understanding what worked well and what didn’t, you can create more of the content your audience loves and cut out what’s not serving you.

Action Step: Dive into your analytics and make a list of your top-performing blog posts from 2024. Look for patterns—topics, formats, and even publishing times that did well. This will give you a solid foundation for planning your 2025 content.

Quick Tip: Don’t just focus on numbers. Pay attention to the engagement—comments, shares, and the types of questions your audience is asking. This insight is gold for your content strategy.

 

Set Clear Goals for 2025

A new year is the perfect opportunity to set fresh goals for your blog. Whether you want to increase your website traffic, boost your email subscribers, or position yourself as a thought leader in your industry, having clear goals will guide your content planning.

Action Step: Define 2-3 specific, measurable goals for your blog in 2025. For example, if your goal is to grow your email list, focus on creating content that encourages sign-ups, like lead magnets and opt-in incentives.

Quick Tip: Align your blog goals with your overall business objectives. When your content supports your broader goals, you’ll see a bigger impact across your entire marketing strategy.

Plan Your Content Calendar in Advance

Planning ahead is the key to staying consistent and avoiding the last-minute scramble. Your content calendar should map out your blog posts for at least the first quarter of 2025, with topics, keywords, and publishing dates. This not only keeps you organized but also ensures your content aligns with your marketing campaigns and seasonal trends.

Action Step: Block out some time to create a content calendar for Q1 of 2025. Outline your key topics, note important dates (like product launches or holidays), and consider how your content can support your goals.

Quick Tip: Leave a little wiggle room for spontaneous content. Flexibility allows you to stay relevant and respond to trends or industry news that might pop up.

 

Optimize for SEO with 2025 Trends in Mind

SEO is always evolving, and 2025 will be no different. As search engines get smarter, it’s essential to keep your content optimized for both your audience and the algorithms. Focus on user intent, long-tail keywords, and high-quality, informative content that answers your audience’s burning questions.

Action Step: Research 2025 SEO trends, and update your keyword strategy accordingly. Make sure your blog posts are optimized with relevant keywords, meta descriptions, and internal links to keep them search-engine friendly.

Quick Tip: Don’t forget about voice search! With more people using voice assistants like Siri and Alexa, consider how your content can be tailored to answer those types of queries.

Repurpose and Refresh Existing Content

You don’t always need to start from scratch. Take a look at your existing content and see where you can repurpose or refresh it for 2025. Updating old blog posts with new information, turning popular posts into other formats (like videos or infographics), or combining related posts into a comprehensive guide are all great ways to maximize your content’s value.

Action Step: Identify your evergreen content and give it a 2025 makeover. Add new insights, update statistics, and optimize it for SEO. Then, repromote it across your channels to give it new life.

Quick Tip: Repurposing content doesn’t just save time; it also reinforces your message across different formats, making it more likely to resonate with your audience.

Ready to Make 2025 Your Best Year Yet?

With these essential content planning tips, you’ll be ready to optimize your blog strategy and crush your goals in 2025. Remember, the key is to plan ahead, stay flexible, and always keep your audience’s needs front and center. Now, let’s get this content party started and make 2025 your most successful year yet!

Bonus: Need a little extra help mapping out your content strategy? You can download free tools and masterclasses in my free Resources Vault.  OR You can join my membership as we are going to be covering content creation for your business in Pinterest Strategy Club.

Don’t Forget to Pin It!

Your Guide to Creating a High-Impact Blog Strategy for 2025 By Jen Vazquez Media
Set Your Blog Up for 2025 Success with These Planning Tips By Jen Vazquez Media
How to Build a Winning Blog Strategy for 2025 in Simple Steps By Jen Vazquez Media
Content Planning for 2025_ Boost Your Blog Strategy with Proven Tips By Jen Vazquez Media
2025 Blog Strategy_ Essential Content Planning Tips for a Strong Start By Jen Vazquez Media

Here is more information that may be helpful!

Pinterest Trends Weekly: Let’s Get Together!

Content Creation, Marketing, Pinterest, Pinterest Trends

Collage with fall things, friendsgiving, mascrade ball, hot chocolate bar and western party centerpieces, masked party, hot cocoa with marshmallows, and glowing candles. Text reads: "Pinterest Trends Weekly: Let's Get Together." by Jen Vazquez Media

Pinterest Trends Weekly: Let’s Get Together!

What are people searching for on Pinterest?  Pinterest collected insights this week around the theme: Let’s Get Together!

This week on Pinterest, people are searching for food and drink ideas, decoration inspiration, and group games to play at their next soirée.

Key trends

Discover Tomorrow’s Trends with Pinterest

Pinterest is all about looking ahead. With over 522 million people using the platform to uncover future ideas, it should be your go-to source for inspiration and for what’s trending for creating content. By keeping an eye on current trends, Pinterest can provide you with valuable insights into what’s likely to catch on elsewhere soon.

Every week, Pinterest Predicts Weekly showcases actionable search trends, tailored to users across various categories, regions, and demographics. Dive into the details on trends.pinterest.com, where you can explore insights and do content planning around the hottest search queries. 

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Alright, let’s dive into today’s episode!

Event Planning & Hosting

  • +130% increase in Friendsgiving invitations
  • +185% increase in Western party centerpieces
  • +40% increase in large group games
  • +25% increase in outdoor entertaining areas
  • +50% increase in cookie decorating parties

Food Trends

  • 3x increase in searches for taco cupcakes (Yes, taco cupcakes!)
  • +80% increase in garlic butter chicken bites
  • +60% increase in mini cakes for birthdays
  • +50% increase in cornbread dressing

Gifting Trends

  • 5x increase in creative gift baskets
  • +45% increase in gifts for teens
  • +25% increase in gift basket ideas for men
  • +25% increase in laser-engraved gifts

Audience Trends: Curious Celebrations

Gen Z Trends

  • +80% increase in Friendsgiving dinner parties
  • +75% increase in Friendsgiving aesthetic
  • +55% increase in hot chocolate bars
  • +30% increase in snack boards

Millennials Trends

  • +115% increase in Friendsgiving tablescapes
  • +40% increase in masquerade parties
  • +30% increase in easy party food for a crowd
  • +25% increase in favorite things parties

Pinterest Predicts: Cafe Core is On the Rise

Create coffee-shop vibes at home with Pinterest’s emerging “Cafe Core” trend. Users are leaning into vintage and handmade décor for cozy home coffee stations. Here’s what’s trending:

  • +140% increase in handmade mugs
  • +85% increase in vintage cafe décor
  • +70% increase in home coffee bars
  • +50% increase in mini coffee bars for small spaces
  • +35% increase in coffee shop interior design

Don’t Forget to Pin It!

Flat lay of a desk with a keyboard, coffee, scissors, gift tags, and string. Above, text reads "Boost Marketing with Pinterest Trends: Ideas for Small Business Owners." by Jen Vazquez Media
Image features paper Christmas trees on a desk with a computer, notebook, and coffee cup. Text overlay reads 'Trends to Watch – Marketing Tips for Small Businesses. Read Now.' A cozy, professional atmosphere. by Jen Vazquez Media
A smartphone showing Pinterest boards sits on a cozy knitted surface near a laptop and a bowl of popcorn. Text overlay: “Pinterest Trends for Small Businesses.” by Jen Vazquez Media
Image with text reading "Pinterest Insights: Top Trends and How to Use Them for Your Business." Features a minimalist desk, candlesticks, and computer. Coaching vibe. by Jen Vazquez Media
A mug of hot chocolate with marshmallows and a candy cane beside a keyboard. Text overlay: "Content Creation Ideas for Service Providers: What's Trending on Pinterest? Learn Now." by Jen Vazquez Media

Here is more information that may be helpful!