Pinterest Trends Weekly: Keep It Fresh

4 summer photos on a pinterest pin with text Pinterest Trends Weekly_ Keep It Fresh pin by Jen Vazquez Media

Pinterest Trends Weekly: Keep It Fresh

Welcome back to this week’s Pinterest Trends Weekly! This week, Pinterest has gathered insights around the theme “Keep it Fresh.” We’ll dive into all the trending topics, but first, let’s look at the key trends:

  • 20x increase in summer art projects
  • 50x increase in how to fall asleep quickly
  • 2x increase in clay ceramics
  • 63x increase in summer cleaning
  • 105% increase in art tools drawing
  • 3x increase in garden whimsy

What’s Behind the Trends?

Pinterest is where people look forward. More than half a billion users turn to Pinterest to find tomorrow’s ideas. By analyzing current trends, Pinterest can provide valuable insights into what might soon be trending elsewhere.

Pinterest Predicts Weekly

Every week, Pinterest Predicts Weekly highlights actionable search trends among Pinterest users across categories, regions, and demographic groups. These insights are available on Pinterest Trends, where you can discover data to market your business effectively.

Growing Trends: Something New

From seasonal food and fun to changes in daily routines, searches are growing in these key areas:

Recent Growth in Search Terms

  • Summer Art Projects: 20x increase
  • Organizational Hacks: 150% increase
  • Body Care Routine: 95% increase
  • Things to Do at Night: 45% increase
  • Summer Supper Ideas: 40% increase

Get 80 Calls To Actions For Marketing For FREE

Get Instant Access to 15+ Tools and 8 Masterclasses/Challenges for FREE!

Are you ready to supercharge your Pinterest marketing efforts and take your brand to new heights? Look no further! We’ve curated a collection of over 15 essential Pinterest marketing tools and 8 expert-led masterclasses and challenges, all designed to help you succeed on this dynamic platform.

Category Trends: Better Than Ever

Health

Searches related to improving sleep, refreshing personal spaces, and trying new crafts are trending:

  • How to Fall Asleep Quickly: 50% increase
  • High Potassium Food List: 35% increase
  • Electrolytes: 35% increase
  • Pre-Workout Breakfast: 25% increase
  • Healthy Morning Routine: 25% increase

DIY

  • Clay Ceramics: 2x increase
  • Altering Clothes: 110% increase
  • Sewing Projects for Beginners: 80% increase
  • Scrapbook Projects: 55% increase
  • Frozen Dog Treats Homemade: 50% increase

Home

  • Summer Cleaning: 63x increase
  • Home Bedroom Refresh: 75% increase
  • Household Cleaning Tips: 35% increase
  • Gnats Get Rid of in Kitchen: 30% increase
  • Storage Hacks: 30% increase

Audience Spotlight: Gen Z

Gen Z is searching for all kinds of inspiration, from health challenges to skincare and art routines:

  • Art Tools Drawing: 105% increase
  • Skincare Essentials: 95% increase
  • Quick Workout Routine: 90% increase
  • Drink Recipes (Non-Alcoholic): 65% increase
  • 30-Day Challenge Fitness: 55% increase

Moment Spotlight: In the Garden

As people spend more time outdoors, they’re searching for ways to add extra magic to their gardens:

  • Garden Whimsy: 3x increase
  • Garden Nook: 100% increase
  • Summer Garden Party: 95% increase
  • Homemade Salsa with Fresh Tomatoes: 70% increase
  • Fresh Basil Recipes: 55% increase
  • Garden Sitting Areas: 30% increase
Pinterest Trends for 6/28 Summer cleaning aesthetic

Feature Board: Summer Reset

Refresh your space for the season with our Feature Board, “Summer Reset.” Whether you’re organizing or deep cleaning, find plenty of inspiration here to keep your home fresh and clean. Check the link in the show notes to explore and follow along with all these trends.

Happy pinning!

Here is more information that may be helpful!

Don’t Forget to Pin It!

garden photo with words on a Pinterest Pin Pinterest Trends Weekly_ Keep It Fresh pin by Jen Vazquez Media
Pretty colorful summer food on a table with the words Pinterest Trends Weekly_ Keep It Fresh pin by Jen Vazquez Media
womena in black swimsuit bottoms in bed with white better going to sleep with the words Pinterest Trends Weekly_ Keep It Fresh pin by Jen Vazquez Media
three women in workout attire doing yoga with the words Pinterest Trends Weekly_ Keep It Fresh pin by Jen Vazquez Media
a swimming pool with rainbow colors floaty with the words Pinterest Trends Weekly_ Keep It Fresh pin by Jen Vazquez Media

What Are People Searching For This Week on Pinterest in June

4 summer images with text: What Are People Searching For This Week on Pinterest by Jen Vazquez Media

What Are People Searching For This Week on Pinterest 6/5/24

Hey there, Pinterest peeps! It’s Jen here, back with another round of Pinterest Predicts Weekly—or as I like to call it: What are people searching for on Pinterest? 🧐 This week’s theme is Making a Splash, so hold onto your pool noodles and let’s dive right in!

Key Trends Making Waves

Pinterest has spotted some key trends that have been making a big splash recently. Here are the highlights:

  • Pool Day Searches: A whopping 150% increase! Looks like everyone’s getting ready to cool off.
  • Cute Swimsuits Up by 90%: Time to refresh your swimwear collection!
  • Lake Cottage: Searches have risen by 45%. Summer getaway, anyone?
  • Pool Workout: Increased by 140%. Fitness by the pool? Yes, please!
  • Betta Fish Tank Ideas: Up 65%. Even your fish wants a stylish home.

Water Balloon Games: Up by 110%. Fun for everyone!

Behind the Trends

Why all the water-themed searches, you ask? Well, Pinterest is a goldmine for predicting future trends, with over 518 million users looking for tomorrow’s ideas today. By following the breadcrumbs of what’s trending on Pinterest, you can get ahead in planning your next big move or marketing campaign.

Every week, Pinterest Predicts Weekly shines a spotlight on hot search trends from users across various categories, regions, and demographics. And guess what? All the search queries lead you to [trends.pinterest.com](http://trends.pinterest.com), where you can uncover more insights and craft campaigns around popular searches.

Let’s Go Play: Summer Fun in the Sun

Whether it’s poolside or lakeside, Pinterest users are on the hunt for exciting ways to spend their summer days by the water. Here are some fun insights:

  • Pool Day: Searches increased by 150%.
  • Lake Day: Up by 100%.
  • Boat Day: Up by 70%.
  • Water Park: Up by 65%.
  • Beach Vacation: Up by 30%.

Fashion Trends:

  • Cute Swimsuits: Increased by 90%.
  • Swim Dress: Up by 55%.
  • Island Vacation Outfits: Up by 40%.
  • Crochet Swim Cover-Up: Increased by 35%.
  • Swim Trunks: Up by 30%.

Home and Decor:

  • Lake Cottage: Searches increased by 45%.
  • Lake House Decorating Ideas: Up by 45%.
  • Swim Spa Backyard Ideas: Increased by 30%.
  • Swimming Pool Backyard: Up by 30%.
  • Lake House Decor: Up by 25%.

Activities

  • Pool Workout: Up by 140%.
  • Water Balloon Games: Up by 110%.
  • Tubing on The Lake: Searches increased by 95%.
  • Beach Activities: Up by 85%.
  • Splish Splash Birthday Party: Up by 30%.

Regional Trends: Water, Water Everywhere

From coast to coast, people are dreaming up fun ways to enjoy their summer. Here’s a regional roundup:

Midwest

  • Kayak Storage: 2x increase.
  • DIY Water Fountain: Up by 150%.
  • Flowered Water Recipes: Up by 140%.
  • Pool Noodle Crafts: Increased by 135%.

Northeast

  • Semi In-ground Pool Ideas: Up by 180%.
  • Last Toast on the Coast Bachelorette: Increased by 160%.
  • Beach Bag Essentials: Up by 160%.
  • Beach Wedding Guest Dress: Up by 130%.

West

  • Surfboard: Increased by 145%.
  • Beach Birthday Party: Up by 125%.
  • Swimming Hairstyles: Up by 125%.
  • Fruit and Water Aesthetic: Increased by 125%.

Southeast

  • Beach Snack Ideas: Up by 185%.
  • Palm Beach Decor: Searches increased by 150%.
  • Ranch Water Cocktail: Up by 135%.
  • Swimming Pool Design: Increased by 120%.

Unlock Your FREE Pinterest Marketing Resources

Dive into the Pinterest Marketing Resources Vault, packed with over 10 game-changing tools, 6 exclusive masterclasses, and exciting challenges. This free vault is your golden ticket to supercharging your marketing strategies on Pinterest. Get instant access to templates and assets designed to transform your marketing game.

Ready to work smarter, not harder? Sign up now and unleash your full potential!

Pinterest Predicts Trend: Aquatexture

Aquariums are making quite the splash this week. Trending search terms include:

  • Betta Fish Tank Ideas: Up by 65%.
  • Minecraft Aquarium: Up by 40%.
  • Turtle Tank Ideas: Increased by 30%.
  • Aquarium Nails: Up by 25%.
  • Fish Tanks: Increased by 25%.

Featured Board: Vacation Style

Get ready for some sunshine, good vibes, and standout style in the Balearic Islands. Explore the Pinterest boards for all things summer style.

Upcoming Moments: Don’t Miss Out!

Stay ahead in your planning game with these upcoming events:

4th of July

Look out for trending keywords like “4th of July food” and anything related to the holiday.

Back to School

It’s never too early! Back-to-school haul searches will be ramping up in August.

Tips For Using These Keywords

Here’s the deal: Pinterest is basically handing you the keys to what’s trending, so you can create content that’s primed to go viral! 📈

Here’s your game plan:

  • Listen In: Catch our weekly episode to get the full list of trending topics. It’s like having a crystal ball for what’s hot!
  • Get Creative: Take these trends and brainstorm content ideas that align with them. Whether it’s a blog post, video, or pin, make sure it taps into what people are searching for.
  • Stay Relevant: By riding the wave of current trends, you’re setting yourself up for maximum reach and engagement. Pinterest is telling you exactly what’s working – use it to your advantage!
  • Visual Appeal: Make your pins stand out with eye-catching images and bold text overlays. High-quality visuals are a must!
  • Keywords: Don’t forget to include the trending search terms in your pin descriptions and titles. This helps your content get discovered more easily.
  • Consistency: Post regularly to keep your audience engaged and coming back for more. Consistency is key to staying top of mind.
  • Interactive Content: Create content that encourages interaction, like polls or questions. This boosts engagement and makes your pins more likely to be shared.

That’s a wrap for this week’s Pinterest Predicts Weekly! Tune in next week for more of the latest trends just for you. 🌟 Remember, use these search terms as keywords in your content to help you get more reach!

Here is more information that may be helpful!

Don’t Forget to Pin It!

women in black bikini standing on the edge the ocean in Italy with words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
women's legs in a pool with coral dress on and words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
building in italy with a boat and the words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
women in black bikini jumping in the ocean canon ball style with words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
poolside with a hat and cheetah bikini top with the words What Are People Searching For This Week on Pinterest by Jen Vazquez Media

What people on Pinterest are searching for this week: Spooky Season

9-22-23 What people on Pinterest are searching for this week SPOOKY SEASON by Jen Vazquez Media

What people on Pinterest are searching for this week

I’m back with the latest Pinterest trends and this week we’ve collected insights around the theme: Spooky Season.

👻Halloween is on the way! All across Pinterest, searches are up for tricks, treats, and all kinds of fun. 

Who’s ready for spooky season?

Key trends:

  • 📌5x increase in “horror movie nails”
  • 📌4x increase in “siren costume” among Gen Z 
  • 📌2x increase in “skeleton charcuterie board”
  • 📌130% increase in “pumpkin makeup”
  • 📌100% increase in “steampunk costume”

Behind The Trends

Pinterest is a place to look forward. In fact, more than 465 million* people use Pinterest to find tomorrow’s ideas. By observing current trends on Pinterest, we can glean valuable insights into what may trend elsewhere in the near future.

Each week, Pinterest Predicts Weekly highlights actionable search trends among Pinterest users across categories, regions and demographic groups. All search queries link to trends.pinterest.com where you can discover insights and create campaigns around popular search queries.

*Pinterest, Global analysis, Q2 2023.

GROWING TREND: Going Glam

Searches are up for glamorous Halloween beauty and cosmetics. Growing search terms in the last three weeks compared to the previous three weeks:

5x increase in “horror movie nails

Other growing search terms in the last three weeks compared to the previous three weeks:

AUDIENCE TREND: What To Wear

Gen Z and Gen Y are exploring very different costume inspirations this year.

Gen Z

Gen Y

Pinterest Management

WHY HIRE A PINTEREST MANAGER?

As a busy entrepreneur, you’re probably exhausted trying to keep up with all the changes and don’t have time to do #allthethings, so you are ready to outsource your Pinterest management and marketing to someone else so you can get more leads and traffic to your website and grow your business or blog to the next level and you can work in your zone of genius!

PINTEREST PREDICTS: Sci-Fi Fits

Check it out! Pinterest Predicts the annual trend for sci-fi-inspired outfits is on the rise. In the last three weeks compared to the previous three weeks: 

MOMENT SPOTLIGHT: This Is Halloween

People on Pinterest are searching for decor, treat ideas, and even spooky charcuterie boards. 

All of these trends are taken from Trends.Pinterest.com and in this Pinterest Report.

Here is more information that may be helpful!

Don’t Forget to Pin It!

What people on Pinterest are searching for this week: Spooky Season Jen Vazquez Media
What people on Pinterest are searching for this week: Spooky Season Jen Vazquez Media
What people on Pinterest are searching for this week: Spooky Season Jen Vazquez Media
What people on Pinterest are searching for this week: Spooky Season Jen Vazquez Media
What people on Pinterest are searching for this week: Spooky Season Jen Vazquez Media

What Are People Searching For On Pinterest This Week: Falling In Love

What People on Pinterest are Searching For this Week by Jen Vazquez Media

What Are People Searching For On Pinterest This Week: Falling In Love

I’m back with the latest Pinterest trends and this week Pinterest collected insights around the theme: Falling in Love 💘. This week, searches for romantic fall weddings are trending on Pinterest.

If you are a wedding professional, this is such amazing information for you on marketing your business.  Pinterest is telling you exactly what couples are searching for on Pinterest right now!!

Key trends:

  • 20x increase in “cowboy copper hair color”
  • 2x increase in “whimsical engagement ring”
  • 180% increase in “pumpkin spice latte aesthetic”
  • 120% increase in “romantic wedding hair”
  • 35% increase in “personalized wedding gifts” among Gen Y

Behind the Trends

Pinterest is a place to look forward. In fact, more than 463 million* people use Pinterest to find tomorrow’s ideas. By observing current trends on Pinterest, we can glean valuable insights into what may trend elsewhere in the near future. 

Each week, Pinterest Predicts Weekly highlights actionable search trends among Pinterest users across categories, regions and demographic groups. All search queries link to trends.pinterest.com where you can discover insights and create campaigns around popular search queries. 

*Pinterest, Global analysis, Q1 2023.

Wedding Stuff

If you are getting married (or a wedding pro), you can check out my favorite amazon wedding products!

GROWING TREND: A unique touch

People on Pinterest are looking for unexpected wedding themes and features. Growing search terms in the last three weeks compared to the previous three weeks:

2x increase in “whimsical engagement ring

Other growing search terms in the last three weeks compared to the previous three weeks:

AUDIENCE SPOTLIGHT: Make it your own

Gen Y is searching for sultry, seasonal wedding inspiration to make their big day feel extra special. Growing searches by Gen Y in the last three weeks compared to the previous three weeks: 

What Are People Searching For On Pinterest This Week: Falling In Love  pinterest pin for jen vazquez media

PINTEREST PREDICTS TREND: Rust married

The Pinterest Predicts annual trend for all-things rust is trending as searches surge for fall’s favorite hue. This Pinterest Predicts 2023 Trend is proving true! In the last three weeks compared to the previous three weeks: 

MOMENT SPOTLIGHT: Fall Weddings

On Pinterest, people are looking for romantic styling and decor for their autumn wedding. 

Featured Pinterest Board: Wedding Inspo

Check out this board of burnt orange wedding inspiration.

Here is more information that may be helpful!

Don’t Forget to Pin It!

What Are People Searching For On Pinterest This Week: Falling In Love  pinterest pin for jen vazquez media
What Are People Searching For On Pinterest This Week: Falling In Love  pinterest pin for jen vazquez media
What Are People Searching For On Pinterest This Week: Falling In Love  pinterest pin for jen vazquez media
What Are People Searching For On Pinterest This Week: Falling In Love pinterest pin for jen vazquez media
What Are People Searching For On Pinterest This Week: Falling In Love pinterest pin for jen vazquez media

What People Are Searching For On Pinterest This Week: Fun For One

What Peole Are Searching For On Pinterest This Week: Fun For One

What People Are Searching For On Pinterest This Week: Fun For One 

I’m back with the latest Pinterest trends! 

This week Pinterest collected insights around the theme: Fun for One. The seasons are changing and people are looking for fun ways to get organized for fall. You can find these key trends and all of the trends this week on my blog post and Wednesday’s Podcast and YouTube release.

Key trends:

  • 185% increase in “home gym inspiration” for Gen Y
  • 140% increase in “journal prompts for mental health” for Gen Z
  • 85% increase in “money saving techniques”
  • 55% increase in “holistic health”
  • 25% increase in “bulking meal prep for men”

Behind the Trends

Pinterest is a place to look forward. In fact, more than 463 million* people use Pinterest to find tomorrow’s ideas. By observing current trends on Pinterest, we can glean valuable insights into what may trend elsewhere in the near future. 

Each week, Pinterest Predicts Weekly highlights actionable search trends among Pinterest users across categories, regions and demographic groups. All search queries link to trends.pinterest.com where you can discover insights and create campaigns around popular search queries. 

Unlock Your FREE Pinterest Marketing Resources

Dive into the Pinterest Marketing Resources Vault, packed with over 10 game-changing tools, 6 exclusive masterclasses, and exciting challenges. This free vault is your golden ticket to supercharging your marketing strategies on Pinterest. Get instant access to templates and assets designed to transform your marketing game.

Ready to work smarter, not harder? Sign up now and unleash your full potential!

Category Trend: Healthy Routines

People on Pinterest are searching for ways to rise and shine with energy.

Health 

In the last three weeks compared to the previous three weeks:

Food

In the last three weeks compared to the previous three weeks:

Home 

In the last three weeks compared to the previous three weeks:

Audience Trends: Healing habits

Gen Z and Gen Y are looking for self-care tips.

Gen Z

Gen Y

Pinterest Predicts Trend: Cha-ching challenge

The Pinterest Predicts annual trend has proven out! Trends are up for spending and budget tips and resources.  In the last three weeks compared to the previous three weeks:

Moment Spotlight: Labor Day

People on Pinterest are looking for fun ways to celebrate the unofficial end of summer.

Self care ideas for brighter days ahead Pinterest Board

Featured board:  Wellness ideas 

There are 249 pins on this board of self-care ideas and growing! 

Where I Got This Information

I took these stats directly from Pinterest’s weekly report located here

Here is more information that may be helpful!

Don’t Forget to Pin It!

What Are People Searching For On Pinterest This Week_ fun for one pinterest pin for jen vazquez media
What Are People Searching For On Pinterest This Week_ fun for one pinterest pin for jen vazquez media
What Are People Searching For On Pinterest This Week_ fun for one pinterest pin for jen vazquez media
What Are People Searching For On Pinterest This Week_ fun for one pinterest pin for jen vazquez media
What Are People Searching For On Pinterest This Week_ fun for one pinterest pin for jen vazquez media