What to pin when

What to pin when

What to Pin When?

My students in my membership (Pinterest Strategy Academy) were confused about what to pin when.  Pinterest has trends of when things are really popular via search. 

I put those things together into one document to be able to help you at a glance know what to work on when.  I decided to provide it as a FREE download for everyone.  Enjoy!

 

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Want more tips and ideas? Look below:

what to pin when by jen vazquez marketing strategist
what to pin when by jen vazquez marketing strategist
what to pin when by jen vazquez marketing strategist
what to pin when by jen vazquez marketing strategist
what to pin when by jen vazquez marketing strategist
5 simple tips for Pinterest business

5 simple tips for Pinterest business

Are you new to Pinterest and want more tips to get started? Or maybe you are on Pinterest, but really not using it to help your business?

Sign up for my FREE “5 Simple Tips for Pinterest Business” Guide where I share 5 tips to taking action on Pinterest by clicking the pink button below:

Something Special!

If you know that you need to utilize the power of free marketing that Pinterest offers?  I have something special for you!  Check out my Pinterest Academy by simply clicking the button below:

Pinterest Academy

If you know that Pinterest is a free marketing tool and you want to utilize it to grow your traffic to your website, Youtube channel, podcast, Instagram or some other content, join this membership to pin consistently, get free training and the support of myself and the whole group to help you move your business forward!

Pinterest Audit and Strategy Sessions

Pinterest Audit and Strategy Sessions

Sometimes In Business you need to get a little support to get to the next level without having to go through trial and error!

That’s what I’m here for. Like a coach for an athlete, I will coach you to cut through the crap and get to the next level. i.e. work smarter, not harder!

Explode your organic traffic, grow your leads and increase sales with powerful Pinterest marketing strategies.

INCLUDES:

Account Audit: Before we start the call, I’ll evaluate your Pinterest profile for brand cohesion, keyword optimization, and overall effectiveness. I’ll check that your account has everything that we include in our account management service, and if not, you’ll get an action list with clear steps for improvement so that you’ll be proud of your Pinterest presence and will see the results.

Consult Call (60 minutes): Come with any questions or doubts you have. Here’s some of the topics we’ll discuss: 

  • Profile and website optimization
  • SEO/keyword planning
  • Content marketing tactic
  • Tailwind (how to get it set up or make it more effective)
  • Pinterest Analytics or Tailwind Insights
  • Tailwind Smartloop

If you’re not sure where to start, we’ll discuss and outline a solid plan to get your Pinterest profile set up or make it more effective!

BONUS: You’ll get a video recording of the session to refer back to and let your questions and ideas flow without the need to take notes during the call. I will also create an audit summary with what we discussed and your next steps and/or goals.

If you’d like to ask any questions, click here. If you want to cut through the learning curve and mistakes and get your Pinterest working hard FOR you, click below!

Feel free to share this information with the pins below:

Pinterest Audit and Strategy Session 3
Pinterest Audit and Strategy Session 6
Pinterest Audit and Strategy Session 8
Pinterest Audit and Strategy Session 4
Pinterest Audit and Strategy Session 1
Pinterest Audit and Strategy Session 2
Pinterest Audit and Strategy Session 7
Pinterest Audit and Strategy Session 5
3-Day Pinterest Challenge

3-Day Pinterest Challenge

Have you ever said these words? “Pinterest takes too long to learn!” OR “I’m focusing on ________<insert social media site there>!”. 

If you have said or thought any of the above or you just want to have an effective Pinterest Profile, then you are in the right place!  

You will learn:

  • How to create a pin and board that the algorithm will love
  • How to increase your monthly views
  • Creating a Pinterest Profile that tells Pinterest to serve you up to your ideal client

Sign up for the FREE 3-Day Challenge

I’m so excited to teach you all about Pinterest now that there have been some changes. 

You may have heard about “Fresh Pins” and a different percentage of other people’s content vs. your content.  I’ll share all of that and much more!

Feel free to share this information with the pins below:

3 Day Pinterest Challenge 6
3-day Pinterest Challenge 4
3 day Pinterest Challenge 4
3 day Pinterest Challenge 3
3 day Pinterest Challenge 1
3 day Pinterest Challenge 7
3 day Pinterest Challenge 2
3 day Pinterest Challenge 8
Key tips for wedding vendors to use Pinterest

Key tips for wedding vendors to use Pinterest

Today I’ll be covering some tips on how to use Pinterest as a wedding vendor. If you’re in the wedding industry, Pinterest needs to be where you focus your energy and marketing efforts.  

Some Stats to encourage you:

  • 40 MILLION people use Pinterest to plan their wedding every year (stats from Sproutsocial).

  • Just type in Weddings at the top of Pinterest and you’ll see there are 32.1m followers!!.

  • Of all social platforms, Pinterest lasts the longest, therefore you get the biggest bang for your buck!

Now that you know that Pinterest is worth your time, here are some tips to ensure that the algorithm loves you and serves you up to as many ideal clients as possible.

Use a Business Profile

This seems obvious, but so many wedding professionals don’t even think about this.  You are in business, therefore, you should be a business on Pinterest.  You will have the added benefit of being able to get fantastic analytics for free.

It also enables you to confirm your domain, which will lead potential brides back to your website.

Make sure that one of your boards is named your business.  People will sometimes search for a business and having a board will make you more findable. Plus it is one board that should have ONLY your pins on it, not other people’s pins.

Use keywords in naming your images

Every single image should have three key naming areas:

  • Alt Text
  • Title
  • Description

This gives you the ability to use multiple keywords in the three areas.  It will be a rich pin and also confirm to Pinterest’s algorithm that your blog is about what you say it’s about.:

 

Create Content for your Ideal Bride

A lot of wedding vendors find it hard to write blogs.  Here are three ideas.  1.  Blog about every single wedding/engagement.  2.  Blog about questions you get asked most often from brides.  A side benefit is that you can refer brides to that post.  3.  Blog about yourself.  Let brides get to know you, be authentic.  

Include a Pin on every blog (I typically put mine at the end of the blog post).

Make Sure They Can Contact You

Whichever blog post you have linked up to the pin, make it easy for them to contact you.  Have multiple ways.  Don’t just have a form, also include an email address and all of the social media sites you are on.  Often times, brides to be want to see you on multiple platforms.

Have Multiple Blogs on the Page You Send Them To

It takes a lot for someone to click and leave Pinterest.  So ensure that you have not only GREAT content but also three other blog posts you have so they feel are encouraged to stay on your site.  The longer they are on your site, the better chance they will contact you.

Keep it Simple, Be Consistent

Being consistent is the key to having the algorithm serve up your content.  If you don’t blog, start — even if it’s a few times a month.  (FYI that’s how most of my brides find me).  Then create “fresh pins” for that one post.  Ideally, you want to post a minimum of 5 times a day.

If you use Tailwind, being consistent is really easy.  I use Tailwind and it is the single best business tool I use! Set up your free Tailwind account today–> (this is my affiliate link so I’ll make a small commission if you choose to continue with Tailwind after the three months.) 

I spend about 45 minutes once a week for all my pinning.  

Sign up for the FREE 3-Day Challenge

I’m so excited to teach you all about Pinterest now that there have been some changes. 

You may have heard about “Fresh Pins” and a different percentage of other people’s content vs. your content.  I’ll share all of that and much more!