Pinterest Trends Weekly: Happy Days Ahead

I’m back with the latest Pinterest trends, and this week, it’s all about spreading pure happiness. From fun outfit inspirations to quick home refreshes that’ll bring style and color to your days, Pinterest is buzzing with positivity. Let’s dive into these exciting trends!

Key Trends This Week

• 9x increase in “dopamine menu”
• 8x increase in “hairstyles for kindergarteners”
• 31x increase in “lentil soup recipe easy”
• 13x increase in “book shelf ideas”
• 2x increase in “bedroom inspo cozy” among gen z
• 2x increase in “party planning” among millennials
• 5x increase in “homecoming nails”

BEFORE I jump into the trend details for this week

I’ve got something super exciting to share with you today!  If you’ve been struggling to get traction with your marketing or wondering how to make Pinterest work for you instead of against you, then you won’t want to miss this.

Trending

Pinterest 101 in 2023: Keywords for Pinterest Marketing (Part 2)

I’m hosting a FREE masterclass where I’m diving deep into the Pinterest Trends you need to know for the upcoming year! Let’s crush your Pinterest goals!

Trending Now: Spark Happiness

People are searching for little ways to spark happiness, from picking up new hobbies to creating menus that bring smiles. Here’s what’s trending:

• 9x increase in dopamine menus: Uplifting meal ideas are trending.
• 22x increase in fridge scaping: Organize your fridge beautifully.
• 8x increase in coffee bouquets: Yes, coffee can look stunning!
• 8x increase in fruitful fashion: Bright and fruity fashion trends.
• 2x increase in crochet fall items: Cozy crochet projects for fall.

Take It Up a Notch: Seasonal Trends

Pinterest users are looking to take the classic up a notch with seasonal flavors, stylish hairdos, and even temporary decor.

Parenting Trends:

• 8x increase in hairstyles for kindergartners
• 8x increase in grandparents day gifts
• 5x increase in September crafts for kids
• 45% increase in smart parenting search

Food and Beverage Trends:

• 31x increase in lentil soup recipes
• 6x increase in pumpkin cream cold foam
• 4x increase in fall margarita recipes
• 3x increase in football-themed food

Home Trends:

• 13x increase in bookshelf ideas
• 9x increase in renter hacks
• 8x increase in rental-friendly upgrades
• 3x increase in 70s home decor: Vintage vibes are back!

Oh So Cozy: Gen Z and Millennial Trends

Across Gen Z and millennial generations, there’s a cozy theme. Gen Z is looking for warm nooks and outfits, while millennials are hunting for gift baskets and care packages.

Gen Z Trends:

2x increase in bedroom inspo cozy
130% increase in fall party ideas
35% increase in cozy reading nooks
25% increase in layering outfits

Millennial Trends:

2x increase in party planning
2x increase in cozy patio ideas
155% increase in fall gift basket ideas
135% increase in college care packages

Moment Spotlight: Homecoming

The big game and the big dance are finally here, and Pinterest searches are spiking around nail, hair, and outfit inspiration for everyone.

• 5x increase in homecoming nails
• 4x increase in homecoming court dresses
• 3x increase in hairstyles for homecoming
• 2.5x increase in homecoming outfits for guys
• 2x increase in homecoming makeup
• 175% increase in modest homecoming dresses

Featured Pinterest Board: Fall Routine Reset

Set the perfect tone for your evening with plush pillows, soothing scents, and comfy bedding. These tips will make any evening feel special, helping you drift off into a perfect night’s rest. Check out the Cozy Night at Home board and all the homecoming essentials on the Featured Board.

Hope to see you at our masterclass!  Until next time, keep pinning and stay positive! 🌟