Pinterest Presents 2024: What You Need to Know for Your Business

Content Creation, Marketing, Pinterest, Pinterest Trends

Pinterest Presents 2024_ What You Need to Know for Your Business by Jen Vazquez Media

Pinterest Presents 2024: What You Need to Know for Your Business

Pinterest Presents 2024 is here, and it’s bringing exciting updates and insights that business owners need to leverage. Whether you’re already a seasoned Pinterest user or just starting, this annual event highlights the newest tools, features, and strategies that can boost your brand’s visibility, engagement, and sales. In this blog, we’ll dive into the key takeaways from Pinterest Presents 2024 and how they can help you streamline your marketing efforts and drive results.

What is Pinterest Presents?

Pinterest Presents is an annual event where Pinterest unveils its latest innovations, trends, and insights for businesses and creators alike. It’s all about helping brands and marketers stay ahead of the curve in a world that’s constantly evolving. Whether you’re using Pinterest for content creation, e-commerce, or lead generation, this event showcases the features that can take your marketing strategy to the next level.

Key Highlights from Pinterest Presents 2024

Shopping Made Easier

One of the big reveals at Pinterest Presents 2024 is an expanded focus on shopping capabilities. Pinterest continues to innovate ways for businesses to connect with shoppers. New updates to shopping features, like more personalized recommendations and easier in-app purchasing options, are aimed at making it seamless for users to go from pinning to purchasing.   

What this means for your business:  With a focus on creating a smoother shopping experience, your business can benefit from new ways to showcase products. Make sure you’re taking full advantage of shoppable pins and leveraging these updates to create a more engaging, easy-to-navigate shopping journey for your customers.

The Power of AI and Personalization

Pinterest is doubling down on AI-powered tools and personalization. Using advanced AI, Pinterest now offers better personalized content recommendations and trend insights that allow you to tailor your marketing efforts to exactly what your target audience is looking for. Expect smarter algorithms that will help surface your content to the right people at the right time.

How to use this in your strategy: Utilize Pinterest’s AI-driven trend insights and tools to discover what your audience is searching for and engage them with relevant content. This allows you to stay ahead of trends and tap into conversations that matter to your audience.

New Creative Tools for Marketers

Pinterest Presents 2024 showcased a range of creative tools that make it easier for brands to design compelling content. From updated video creation features to enhanced design templates, Pinterest is making it simpler to produce high-quality, visually appealing content that captures attention.

Your next steps: Start experimenting with these new creative tools to elevate your content game. Video is already a powerhouse on Pinterest, so now’s the time to explore different formats and create engaging pins that stand out in your audience’s feed.

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The Rise of Collaborative Shopping

Collaborative shopping is one of the most exciting trends coming out of Pinterest Presents 2024. This feature allows users to share boards and shop together in real-time, making the shopping experience more social and interactive.

How your brand can benefit:  If your business sells products, start encouraging your audience to collaborate on Pinterest boards. This is a fun way for users to discover new items and feel more engaged with your brand. You can even create shared boards that showcase customer picks or influencers’ favorite items to spark more interaction.

Analytics and Insights Are More Robust

Pinterest is stepping up its game with better analytics and insights to help marketers track their performance. With enhanced reporting tools, businesses can now gain more clarity about what’s working, what’s not, and where opportunities for growth lie.

Make data-driven decisions: Regularly check your Pinterest analytics and use these enhanced tools to optimize your strategy. If certain pins or products are performing well, use those insights to guide your future content and promotions. Data-driven marketing is the key to staying ahead in 2024.

Why Pinterest Presents 2024 Matters to Your Business

Pinterest is not just a social platform; it’s a discovery engine. The updates presented at Pinterest Presents 2024 are designed to make it even easier for users to find, save, and shop for the things they love. For businesses, this means more opportunities to be discovered, engage with potential customers, and drive sales.

By embracing these new features, businesses can build stronger connections with their audience, simplify their content creation processes, and ultimately, grow their brand’s presence on Pinterest.

How to Implement These Changes Today

Here are a few actionable steps you can take after Pinterest Presents 2024:

  • Update your strategy: Review your current Pinterest marketing strategy and align it with these new features. Integrate more shopping elements and tap into Pinterest’s AI-driven insights to better target your content.
  • Experiment with creative tools: Start using the new creative tools to produce eye-catching pins that engage your audience. Mix video, product pins, and collaborative boards to keep your content fresh and exciting.
  • Use insights for optimization: Monitor your Pinterest analytics to see how your pins perform and adjust your strategy based on the data. Focus on what’s resonating with your audience and lean into those strengths.

Final Thoughts

Pinterest Presents 2024 proves that Pinterest is continuing to evolve as a powerful platform for businesses of all sizes. By integrating these new tools and trends into your marketing efforts, you can stay ahead of the competition and create meaningful connections with your audience. Start making the most of Pinterest today and see how these updates can help drive your business forward!

Don’t Forget to Pin It!

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Here is more information that may be helpful!

Pinterest Trends Weekly: Vibe Check

Marketing, Pinterest, Pinterest Trends

Pinterest Trends Weekly_ Vibe Check by Jen Vazquez Media

Pinterest Trends Weekly: Vibe Check

Hey there! I’m back with this week’s Pinterest trends, and it’s all about blending bold styles and innovative ideas to truly make the season your own. This week’s theme? Vibe check. Let’s get this party started!

Top Trends

People on Pinterest are totally diving into some amazing and super creative ideas this week. Just check out these mind-blowing stats:

Where Do These Trends Come From?

Pinterest is all about looking ahead. With over 522 million users using Pinterest to discover the next big ideas, we can leverage these insights to predict what’s on the horizon. Each week, Pinterest Predicts Weekly highlights actionable search trends from users across various categories, regions, and demographics.

You can explore these insights further at trends.pinterest.com, where you’ll find everything you need to craft a marketing plan around trending searches and connect with high-value audiences.

How To Use Pinterest Trends

Before we dive into this week’s trends, if you’ve been wondering how you can use these trends in your marketing, check out my How to Use Pinterest Trends Masterclass from a few weeks ago! We dug deep into where to find Pinterest trends, strategize, and use them in your business.

Sign up below for FREE and start smashing your Pinterest goals.

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Growing Trend: Magic Moments

Festive micro-events are all the rage this fall. Just look at these growing search terms over the last three weeks compared to the previous three weeks:

  • Fall Sleepover Ideas: Up by 160%
  • Fall Appetizers for Party: Increased five times
  • Face Paint Ideas for Football Games: Doubled
  • Gold Theme Birthday Party: Up by 105%
  • Bonfire Party Ideas: Up by 40%

Fresh & Fun: Category Trends

People on Pinterest are Spicing Up Their Fall Routine

In the Hobbies category:

  • Equestrian: Four times more searches
  • Coil Pottery: Four times more searches
  • Cool New Gadgets: Increased 2.5 times
  • Coloring Pages for Grown-Ups: Increased 2.5 times
  • Cookbooks: Up by 50%

In the Food category:

  • Football Sunday Food: Nine times more searches
  • Baking Bread: Six times more searches
  • Caramel Apple Sangria: Tripled
  • Red Velvet Cinnamon Rolls: Tripled
  • Persimmon Recipes: Up by 100%

In the Beauty category:

  • Moscow Mule Nails: 21 times more searches
  • Beetlejuice Makeup: 10 times more searches
  • Chocolate Glazed Nails: Five times more searches
  • Edgy Pixie Hairstyles: Up by 160%
  • Oil Spill Hair: Up by 155%

Audience Spotlight: Gen Z Zest

Gen Z is riding a wave of creative and bold aesthetics, making unique statements everywhere. Growing searches by Gen Z over the last three weeks compared to the previous three weeks include:

  • Chocolate Copper Hair: Four times more searches
  • Dopamine Decor: Doubled
  • Unique Hair Color: Up by 50%
  • Creative Birthday Cakes: Up by 35%
  • Campfire Aesthetic: Up by 25%

Pinterest Predicts: Hot Meals and Melty Metallics

Melty metallics are making their way into the mainstream as people trade in their trusty neutrals for something a bit more hardcore. Over the last three weeks compared to the previous three weeks, there’s been:

  • Copper Chrome Nails: Tripled
  • Scrap Metal Art: Up by 130%
  • Silver Heels: Up by 60%
  • Silver Nails: Up by 50%
  • Silver Boots Outfit: Up by 45%
  • Silver Makeup: Up by 45%
Pinterest Board "Fall Breads To Bake Now" by Jen Vazquez Media

Featured Board: Recipes to Loaf

From classic pumpkin to creative twists, find a variety of seasonal loaves to enjoy any time of the day. Check out the Pinterest board here. 

Have an amazing day!

Don’t Forget to Pin It!

Pinterest Marketing Trends_ Beauty and Fashion Insights by Jen Vazquez Media
Pinterest Marketing Trends_ Using Food Trends to Drive Engagement by Jen Vazquez Media
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Here is more information that may be helpful!

Boost Sales and Traffic with Pinterest without Paid Ads

Content Creation, Marketing, Pinterest, Pinterest Trends

Boost Sales and Traffic with Pinterest without Paid Ads by Jen Vazquez Media

Boost Sales and Traffic with Pinterest without Paid Ads

Every service-based business owner craves more sales and traffic to their websites and blogs. The great news? Pinterest is the most underrated way to achieve just that! As a visually oriented platform, Pinterest can significantly impact your business. In this post, we’ll dive into Pinterest trends and explore how you can enhance your website traffic organically. Plus, we’ll provide tips on scheduling pins using a trusted Pinterest scheduler to stay on top of trends!

Understanding Pinterest Trends

Pinterest has become one of the top social media platforms. According to the Pinterest Trend Report 2024, with over half a billion monthly active users, it’s a platform that businesses and marketers must recognize.

What is the Pinterest Trends Tool?

The Pinterest Trends tool allows users to uncover the platform’s current, popular, and rising search interests to optimize content. It displays search data and analytics to reveal trending keywords, topics, pins, creators, boards, and more.

Some key features of the Pinterest Trends tool are:

  • Trending Search Terms: Discover the top currently popular and fast-rising searches people are using to find Pins. This can reveal content opportunities.
  • Pin Topic Trends: Get insights into trending visual content styles and topics that resonate most with pinners right now.
  • Popular Creators: Identify influencers, creators, and accounts gaining more searches and engagement lately that may be good to follow or collaborate with.
  • Trending Pins: Find individual Pins getting surges in saves and engagement for benchmarking and inspiration.

The Pinterest Trends tool provides real-time data on what is trending now and rising in popularity. This allows you to tailor your visual content creation, curation, and marketing to capitalize on trending interests among the platform’s audience.

How to Find the Most Searched Words on Pinterest

Finding the terms and keywords that users search for most frequently on Pinterest can provide valuable insights for content creation and marketing. Here are a few methods to determine popular and high-volume Pinterest searches:

Use the Pinterest Search Bar

The search bar reveals suggestions based on what others have searched for. Pay attention to terms that autofill when typing, as these are common searches. Look for volume and trends over time.

Check The Pinterest Trends Tool

Pinterest compiles data on trending searches and pins within the last 30 days. The Pinterest Trends tool shows the fastest-rising popular terms people use to find content. It’s a great source of inspiration.

Leveraging Pinterest Trends for Traffic Growth

With over a half billion monthly active Pinterest users, tapping into trending topics can significantly expand your brand’s reach and drive growth. Here’s how you can use Pinterest Trends to grow your Pinterest traffic:

Start with Your High-Traffic Pins

Look at your current highest traffic-driving Pins and most engaged content. Assess common themes such as specific hobby tips, seasonal recipes, aspirational quotes, or decorative product styles. Then, search for ascending trends related to those content types leveraging your existing authority and audience.

Create Aligned Pins

Create Pins that lead back to your website’s opt-ins and educational content. Align your pin creation with trending keywords to boost their discoverability.

Ways to Use Pinterest Search Trends in Your Marketing

Pinterest Search Trends is more than just a tool; it’s a goldmine of information waiting to be tapped into for your marketing campaigns. Here are some ideas for how to easily incorporate these trends into your marketing strategy:

Pin Creation Aligned with Trending Keywords

Consider popular keywords when creating your pins. Use Pinterest Search Trends to find terms that are popular in your niche. By doing this, you can be confident that your pins are both aesthetically pleasing and deliberately optimized for discoverability.

Customizing Boards to Represent Current Issues

Create boards that correspond with prevailing trends in Pinterest searches. Curating boards that represent trends—whether they are seasonal, event-driven, or niche-specific—puts your material in front of users’ most sought-after searches.

Suggestions for Tailored Content

Make customized content recommendations for your audience by utilizing Pinterest Search Trends. Examine the most popular queries in your industry to create content that complements your brand and adds value for your followers.

Use Pinterest Trends to Strategically Plan Your Content

Are you looking to up your game and stay ahead in the ever-evolving world of content? It’s time to tap into the treasure trove of Pinterest Trends. Here’s how you can strategically plan your content using the insights provided by Pinterest Trends:

Aligning with Seasonal Trends

As pinners love to create plans, so should you! Make the most of seasonal trends by planning your content around impending occasions, holidays, and other seasonal changes. This improves the relevance of your material and keeps it up to date. (Don’t forget to pin 2-3 months before the season).

Optimizing for Keywords

Pinterest Trends provides valuable keyword insights. Incorporate these keywords naturally into your content to boost its discoverability. Remember, Pinterest is a visual search engine, so compelling visuals paired with strategic keywords can do wonders.

Creating Educational Content

Pinterest is the place people go to find ideas and inspiration. If you align those search terms with your services, you can excel and get in front of those people who are actively searching and desiring your content.

Diversifying Content Formats

Don’t just pin static images. Consider videos, as they are very engaging and can draw potential clients to your amazing content on your website.

Bottom Line

For businesses and influencers alike, knowing Pinterest Trends and using a Pinterest scheduler like Tailwind (my favorite) is the best way to increase visitors. Content creators may increase their visibility and engagement by utilizing the power of rising trends, keyword optimization, and creating inspiring content.

As a tactical partner, Pinterest Trends offers insightful information that helps you stay ahead of the curve and create content that appeals to your audience.

 

Don’t Forget to Pin It!

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Using Pinterest Trends to Grow Your Business Traffic by Jen Vazquez Media
Grow Your Business Organically Using Pinterest Trends by Jen Vazquez Media
How to Boost Website Traffic with Pinterest Without Paid Ads by Jen Vazquez Media

Here is more information that may be helpful!

Pinterest Trends Weekly: Rustic Romance Edition

Content Creation, Marketing, Pinterest, Pinterest Trends

Pinterest Trends Weekly Rustic Romance Edition by Jen Vazquez Media

Pinterest Trends Weekly: Rustic Romance Edition

I’m back with the latest Pinterest trends and if you’re a wedding pro —- listen up! Pinners are falling in love with these trends. This week on Pinterest, rich and romantic inspiration for lush fall weddings is trending. Let’s dive into the insights Pinterest collected around the theme: Rustic Romance Edition

Key Trends This Week

Before We Dive into This Week’s Trends!

If you’ve been wondering how you can use these trends in your marketing, watch my How To Use Pinterest Trends Masterclass from last week.  We dug deep into where to find the Pinterest Trends and how to strategize how to use them in YOUR business. 

Head over to thepinterestqueen.com/pinterest-trends to sign up and start smashing your Pinterest goals!

Where Do These Trends Come From?

Pinterest is all about looking ahead. With over 522 million users using Pinterest to discover the next big ideas, we can leverage these insights to predict what’s on the horizon. Each week, Pinterest Predicts Weekly highlights actionable search trends from users across various categories, regions, and demographics.

You can explore these insights further at trends.pinterest.com, where you’ll find everything you need to craft a marketing plan around trending searches and connect with high-value audiences.

Growing Trends: Rich Hues

Fall weddings are embracing deep jewel and earth tones like never before. Here’s what’s trending:

  • 140% increase in fall color searches
  • 50% increase in dark teal weddings
  • 40% increase in navy and burgundy weddings
  • 40% increase in earth tone weddings
  • 25% increase in October wedding color schemes

Category Trends: “I Do” Essentials

From beauty to decor, here’s what’s hot:

Jewelry

  • wedding band stack ideas are up 135%
  • timeless engagement rings by 90%
  • dainty promise rings by 60%
  • Western engagement rings by 35%

Beauty

  • Micro French manicures have surged by 2.5x
  • bridal half-up/half-down styles by 160%
  • romantic wedding hair by 50%
  • soft glam bridesmaid makeup by 50%.

Decor

  • Memory table wedding displays have skyrocketed by 3x
  • fall table runners by 60%
  • dried flower arrangements by 60%
  • backdrop decorations by 45%.

Audience Trends: To Have and To Hold

Pinterest users are on the hunt for both timeless and unique wedding ideas:

Gen Z:

  • 80% increase in civil wedding dresses
  • 40% increase in church wedding decorations
  • 40% increase in dream proposals
  • 35% increase in classic wedding aesthetics
  • 30% increase in purple vintage cakes

Millennials:

  • 110% increase in reception party dresses
  • 50% increase in heart-shaped wedding cakes
  • 45% increase in unique wedding favors
  • 40% increase in 10-year anniversary ideas
  • 30% increase in brown groomsmen suits

Pinterest Predicts Trend: Groovy Nuptials

This fall, funky vintage vibes are making waves:

  • 100% increase in hippie jewelry
  • 80% increase in disco dresses
  • 70% increase in boho bridal hair
  • 55% increase in boho fall weddings
  • 25% increase in Polaroid guest book weddings
Pinterest's Baord Wedding DIY For Your Big Day by Jen Vazquez Media

This Week’s Feature Board: Personal Touches

No matter your style—vintage charm, minimal vibes, or modern elegance—these projects will add that special flair to your ceremony. See the board here.

Upcoming Moments: Get Ahead of the Game

Now’s the perfect time to start creating content for engagement season, which kicks off around Thanksgiving! With 15 years as a wedding photographer under my belt, I can’t stress enough how important it is to prep 2-3 months in advance. From engagement session ideas to post-engagement tips, the sooner you start pinning, the better your chances are of being discovered by your ideal clients when they need you most.

Final Thoughts

Wedding pros, keep your focus on your clients’ journey from engagement to booking you. Create and pin your content now to maximize your visibility. 💍

Join my Facebook group Marketing Strategy Academy for more tips and discussions on Pinterest marketing. Can’t wait to connect with you! Have an amazing day!

Don’t Forget to Pin It!

Elevate Your Wedding Marketing with Pinterest Trends by Jen Vazquez Media
How to Create Pinterest Pins That Drive Traffic and Conversions by Jen Vazquez Media
Pinterest Trends_ Rustic Romance Edition for Wedding Pros by Jen Vazquez Media
Rustic Romance Wedding Trends_ Pinterest Edition by Jen Vazquez Media
Top Fall Wedding Trends on Pinterest_ Rustic Romance by Jen Vazquez Media

Here is more information that may be helpful!

Pinterest Trends Weekly: Amped Up Aesthetics

Content Creation, Marketing, Pinterest, Pinterest Trends

Pinterest Trends Weekly_ Amped Up Aesthetics by Jen Vazquez Media

Pinterest Trends Weekly: Amped Up Aesthetics

I’m back with the latest Pinterest trends, and this week, it’s all about amped-up aesthetics! From unexpected textures and patterns to bright colors and trending styles, this week’s searches on Pinterest are focused on achieving those one-of-a-kind looks. So, let’s get this party started and dive right into these exciting trends.

Key Trends This Week

First off, here are this week’s big hitters:

But before we get too deep, let’s chat about the why behind these trends.

Where do these trends come from?

Pinterest is your go-to for forward-thinking ideas. With more than half a billion people using Pinterest to find tomorrow’s inspiration, it’s unique in spotting current trends and predicting future ones. Each week, Pinterest Predicts Weekly highlights actionable search trends across various categories, regions, and demographic groups. You can discover these trends yourself at or head over to the analytics area on your Pinterest page.

Growing Trend? Vibe Check!

The vibes on Pinterest this week are immaculate! Searches are booming across top trends, reflecting diverse and fun aesthetics. Compared to the previous three weeks, here’s what’s trending:

  • 18 times increase in searches for hardcore punk.
  • 5 times increase in surrealism.
  • 130% increase in equestrian aesthetic.
  • 65% increase in emo grunge.
  • 55% increase in aquascape aquarium.

How To Use Pinterest Trends Masterclass

Join me for a free masterclass, “How to Use Pinterest Trends” In this session, I’ll show you how to tap into the power of Pinterest Trends to boost your brand’s visibility and drive more traffic to your content. Whether you’re new to Pinterest or looking to refine your strategy, this masterclass will provide actionable tips and insights to help your business stand out. Plus, by attending live, you’ll have the opportunity to ask me questions directly and access an exclusive bonus.

\Don’t miss out—save your spot today!

SIGN UP FREE

Category Trend: Vivid Visuals

Pinterest users are on the hunt for vibrant visual inspiration, whether it’s for decor, personal styling, or events. Here’s the scoop for the last three weeks compared to the previous three:

Home Category:

  • 17 times increase in funky living rooms.
  • 2.5 times increase in boho kitchen ideas.
  • 2 times increase in European cottage interiors.
  • 40% increase in celestial bedrooms.

Beauty Category:

  • 5 times increase in tortoiseshell nails.
  • 3 times increase in vampire lips.
  • 150% increase in ‘90s men’s hair.
  • 40% increase in Scandinavian makeup.

Events Category:

  • 160% increase in Mabon Celebration searches.
  • 155% increase in classy birthday parties.
  • 105% increase in pumpkin painting parties.
  • 105% increase in toga parties.

Audience Spotlight: Gen Z

Gen Z is having a blast with their searches on Pinterest this week, looking for everything from trendy lunch ideas to fresh styling tips. Here’s what’s hot among Gen Z:

  • 16 times increase in searches for funky yellow sunglasses.
  • 4 times increase in dense bean salad.
  • 110% increase in fun hairstyles.
  • 45% increase in cool welding projects.
  • 45% increase in whimsigoth makeup.

Pinterest Predicts Trend: Western Gothic

This year’s hottest trend, Western Gothic, is hitting its stride. Compared to the previous three weeks, Pinterest users are loving:

  • 3 times increase in Western fashion.
  • 2.5 times increase in fall Western nails.
  • 55% increase in Western grunge style.
  • 50% increase in Western boho living rooms.
  • 40% increase in Western boots searches.

Featured Board: Hype Space

Check out the featured board of the week called Hype Space. It’s where small room aesthetics meet bold self-expression and street style. Create a space to relax, study, and hang out with friends, showcasing your uniqueness all the way. 

That’s all for this week! Have an amazing day and happy pinning!

Hype Space Pinterest Board by Jen Vazquez and Pinterest of course!

Don’t Forget to Pin It!

Amped-Up Aesthetics_ This Week's Pinterest Trends by Jen Vazquez Media Pinterest Manager
Gen Z's Latest Obsessions_ Pinterest Trends by Jen Vazquez Media Pinterest Manager
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Vivid Visuals_ Trending Searches Across Categories by Jen Vazquez Media Pinterest Manager
Where Trends Come From_ Pinterest Predicts by Jen Vazquez Media Pinterest Manager

Here is more information that may be helpful!

Pinterest Trends Weekly: Happy Days Ahead

Content Creation, Marketing, Pinterest, Pinterest Trends, Podcast

Pinterest Trends Weekly_ Happy Days Ahead by Jen Vazquez Media

Pinterest Trends Weekly: Happy Days Ahead

I’m back with the latest Pinterest trends, and this week, it’s all about spreading pure happiness. From fun outfit inspirations to quick home refreshes that’ll bring style and color to your days, Pinterest is buzzing with positivity. Let’s dive into these exciting trends!

Key Trends This Week

BEFORE I jump into the trend details for this week

I’ve got something super exciting to share with you today!  If you’ve been struggling to get traction with your marketing or wondering how to make Pinterest work for you instead of against you, then you won’t want to miss this.

I’m hosting a FREE masterclass where I’m diving deep into the Pinterest Trends you need to know for the upcoming year! Let’s crush your Pinterest goals!

SIGN UP FREE

Trending Now: Spark Happiness

People are searching for little ways to spark happiness, from picking up new hobbies to creating menus that bring smiles. Here’s what’s trending:

  • 9x increase in dopamine menus: Uplifting meal ideas are trending.
  • 22x increase in fridge scaping: Organize your fridge beautifully.
  • 8x increase in coffee bouquets: Yes, coffee can look stunning!
  • 8x increase in fruitful fashion: Bright and fruity fashion trends.
  • 2x increase in crochet fall items: Cozy crochet projects for fall.

Take It Up a Notch: Seasonal Trends

Pinterest users are looking to take the classic up a notch with seasonal flavors, stylish hairdos, and even temporary decor.

Parenting Trends:

  • 8x increase in hairstyles for kindergartners
  • 8x increase in grandparents day gifts
  • 5x increase in September crafts for kids
  • 45% increase in smart parenting search

Food and Beverage Trends:

  • 31x increase in lentil soup recipes
  • 6x increase in pumpkin cream cold foam
  • 4x increase in fall margarita recipes
  • 3x increase in football-themed food

Home Trends:

  • 13x increase in bookshelf ideas
  • 9x increase in renter hacks
  • 8x increase in rental-friendly upgrades
  • 3x increase in 70s home decor: Vintage vibes are back!

Oh So Cozy: Gen Z and Millennial Trends

Across Gen Z and millennial generations, there’s a cozy theme. Gen Z is looking for warm nooks and outfits, while millennials are hunting for gift baskets and care packages.

Gen Z Trends:

2x increase in bedroom inspo cozy
130% increase in fall party ideas
35% increase in cozy reading nooks
25% increase in layering outfits

Millennial Trends:

2x increase in party planning
2x increase in cozy patio ideas
155% increase in fall gift basket ideas
135% increase in college care packages

Moment Spotlight: Homecoming

The big game and the big dance are finally here, and Pinterest searches are spiking around nail, hair, and outfit inspiration for everyone.

  • 5x increase in homecoming nails
  • 4x increase in homecoming court dresses
  • 3x increase in hairstyles for homecoming
  • 2.5x increase in homecoming outfits for guys
  • 2x increase in homecoming makeup
  • 175% increase in modest homecoming dresses
Fall Routine Reset Pinterest Board by Jen Vazquez Media

Featured Pinterest Board: Fall Routine Reset

Set the perfect tone for your evening with plush pillows, soothing scents, and comfy bedding. These tips will make any evening feel special, helping you drift off into a perfect night’s rest. Check out the Cozy Night at Home board and all the homecoming essentials on the Featured Board.

Hope to see you at our masterclass!  Until next time, keep pinning and stay positive! 🌟

 

Here is more information that may be helpful!

Don’t Forget to Pin It!

Pinterest Trends_ A Game-Changer for Marketing by Jen Vazquez Media
Maximize Engagement with Pinterest Trends by Jen Vazquez Media
Market Like a Pro with Pinterest Trends by Jen Vazquez Media
Leverage Pinterest Trends for Business Growth by Jen Vazquez Media
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