What Are People Searching For This Week on Pinterest in June

Content Creation, Marketing, Pinterest, Pinterest Trends

4 summer images with text: What Are People Searching For This Week on Pinterest by Jen Vazquez Media

What Are People Searching For This Week on Pinterest 6/5/24

Hey there, Pinterest peeps! It’s Jen here, back with another round of Pinterest Predicts Weekly—or as I like to call it: What are people searching for on Pinterest? 🧐 This week’s theme is Making a Splash, so hold onto your pool noodles and let’s dive right in!

Key Trends Making Waves

Pinterest has spotted some key trends that have been making a big splash recently. Here are the highlights:

  • Pool Day Searches: A whopping 150% increase! Looks like everyone’s getting ready to cool off.
  • Cute Swimsuits Up by 90%: Time to refresh your swimwear collection!
  • Lake Cottage: Searches have risen by 45%. Summer getaway, anyone?
  • Pool Workout: Increased by 140%. Fitness by the pool? Yes, please!
  • Betta Fish Tank Ideas: Up 65%. Even your fish wants a stylish home.

Water Balloon Games: Up by 110%. Fun for everyone!

Behind the Trends

Why all the water-themed searches, you ask? Well, Pinterest is a goldmine for predicting future trends, with over 518 million users looking for tomorrow’s ideas today. By following the breadcrumbs of what’s trending on Pinterest, you can get ahead in planning your next big move or marketing campaign.

Every week, Pinterest Predicts Weekly shines a spotlight on hot search trends from users across various categories, regions, and demographics. And guess what? All the search queries lead you to [trends.pinterest.com](http://trends.pinterest.com), where you can uncover more insights and craft campaigns around popular searches.

Let’s Go Play: Summer Fun in the Sun

Whether it’s poolside or lakeside, Pinterest users are on the hunt for exciting ways to spend their summer days by the water. Here are some fun insights:

  • Pool Day: Searches increased by 150%.
  • Lake Day: Up by 100%.
  • Boat Day: Up by 70%.
  • Water Park: Up by 65%.
  • Beach Vacation: Up by 30%.

Fashion Trends:

  • Cute Swimsuits: Increased by 90%.
  • Swim Dress: Up by 55%.
  • Island Vacation Outfits: Up by 40%.
  • Crochet Swim Cover-Up: Increased by 35%.
  • Swim Trunks: Up by 30%.

Home and Decor:

  • Lake Cottage: Searches increased by 45%.
  • Lake House Decorating Ideas: Up by 45%.
  • Swim Spa Backyard Ideas: Increased by 30%.
  • Swimming Pool Backyard: Up by 30%.
  • Lake House Decor: Up by 25%.

Activities

  • Pool Workout: Up by 140%.
  • Water Balloon Games: Up by 110%.
  • Tubing on The Lake: Searches increased by 95%.
  • Beach Activities: Up by 85%.
  • Splish Splash Birthday Party: Up by 30%.

Regional Trends: Water, Water Everywhere

From coast to coast, people are dreaming up fun ways to enjoy their summer. Here’s a regional roundup:

Midwest

  • Kayak Storage: 2x increase.
  • DIY Water Fountain: Up by 150%.
  • Flowered Water Recipes: Up by 140%.
  • Pool Noodle Crafts: Increased by 135%.

Northeast

  • Semi In-ground Pool Ideas: Up by 180%.
  • Last Toast on the Coast Bachelorette: Increased by 160%.
  • Beach Bag Essentials: Up by 160%.
  • Beach Wedding Guest Dress: Up by 130%.

West

  • Surfboard: Increased by 145%.
  • Beach Birthday Party: Up by 125%.
  • Swimming Hairstyles: Up by 125%.
  • Fruit and Water Aesthetic: Increased by 125%.

Southeast

  • Beach Snack Ideas: Up by 185%.
  • Palm Beach Decor: Searches increased by 150%.
  • Ranch Water Cocktail: Up by 135%.
  • Swimming Pool Design: Increased by 120%.

Unlock Your FREE Pinterest Marketing Resources

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Pinterest Predicts Trend: Aquatexture

Aquariums are making quite the splash this week. Trending search terms include:

  • Betta Fish Tank Ideas: Up by 65%.
  • Minecraft Aquarium: Up by 40%.
  • Turtle Tank Ideas: Increased by 30%.
  • Aquarium Nails: Up by 25%.
  • Fish Tanks: Increased by 25%.

Featured Board: Vacation Style

Get ready for some sunshine, good vibes, and standout style in the Balearic Islands. Explore the Pinterest boards for all things summer style.

Upcoming Moments: Don’t Miss Out!

Stay ahead in your planning game with these upcoming events:

4th of July

Look out for trending keywords like “4th of July food” and anything related to the holiday.

Back to School

It’s never too early! Back-to-school haul searches will be ramping up in August.

Tips For Using These Keywords

Here’s the deal: Pinterest is basically handing you the keys to what’s trending, so you can create content that’s primed to go viral! 📈

Here’s your game plan:

  • Listen In: Catch our weekly episode to get the full list of trending topics. It’s like having a crystal ball for what’s hot!
  • Get Creative: Take these trends and brainstorm content ideas that align with them. Whether it’s a blog post, video, or pin, make sure it taps into what people are searching for.
  • Stay Relevant: By riding the wave of current trends, you’re setting yourself up for maximum reach and engagement. Pinterest is telling you exactly what’s working – use it to your advantage!
  • Visual Appeal: Make your pins stand out with eye-catching images and bold text overlays. High-quality visuals are a must!
  • Keywords: Don’t forget to include the trending search terms in your pin descriptions and titles. This helps your content get discovered more easily.
  • Consistency: Post regularly to keep your audience engaged and coming back for more. Consistency is key to staying top of mind.
  • Interactive Content: Create content that encourages interaction, like polls or questions. This boosts engagement and makes your pins more likely to be shared.

That’s a wrap for this week’s Pinterest Predicts Weekly! Tune in next week for more of the latest trends just for you. 🌟 Remember, use these search terms as keywords in your content to help you get more reach!

Here is more information that may be helpful!

Don’t Forget to Pin It!

women in black bikini standing on the edge the ocean in Italy with words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
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poolside with a hat and cheetah bikini top with the words What Are People Searching For This Week on Pinterest by Jen Vazquez Media

Why It’s Crucial to Have a Personal Brand Strategy for Creating Content

Content Creation, Marketing, Pinterest

Why It's Crucial to Have a Personal Brand Strategy for Creating Content

Why It’s Crucial to Have a Personal Brand Strategy for Creating Content

Are you looking to explore the art of authentic connection, clear messaging, and building a standout personal brand to grow your business?  Let’s chat about how authenticity reigns supreme, understanding these fundamental principles is crucial for creators, entrepreneurs, and marketers alike. 

Today we’ll dive deep into the genuine storytelling, consistent branding, and purpose-driven content creation. Whether you’re a seasoned professional or just starting your journey, our goal is to equip you with the knowledge and strategies needed to make a lasting impact in your industry.

Authentic Connection with Your Audience

Let’s get real! Understanding your perspectives, stories, values, beliefs, and methods is key to creating content that truly resonates with your audience. When your audience sees the authentic you, they feel a genuine connection, building trust and loyalty like nothing else. It’s like inviting them to your digital living room!

Clear and Consistent Messaging

Clarity is queen! When you have a clear grasp of your key areas, your messaging stays consistent across all platforms. This consistency reinforces your brand identity, making it easier for your audience to remember and recognize you. Think of it as your brand’s signature style – unmistakable and uniquely yours.

Stand Out from the Crowd

You’re a rockstar in your industry! Your unique perspectives and methods set you apart. By highlighting what makes you different, you attract an audience that values your distinct approach and solutions. Shine a spotlight on your special sauce and watch your tribe grow.

Build a Strong Personal Brand

Your stories, values, and beliefs are the heartbeat of your personal brand. Sharing these elements humanizes your brand, making it relatable and memorable. People love to support and advocate for brands they feel personally connected to. So, let your personality shine through!

Pinterest Membership

Pinterest Strategy Club

A community membership that helps you to learn Pinterest live.  There’s a mini course to optimize your Pinterest to have it help you grow your business.  There are two live calls a month, a Pinning Session for accountability and a Q+A session. Also, Pin templates each month to download.

Find Out More!

Content with Purpose

When you’re aligned with your core values and beliefs, your content isn’t just engaging – it’s meaningful. Create content that reflects your brand’s mission and vision. This purposeful approach ensures your audience feels inspired and connected to your journey.

Drive Engagement and Interaction

Get the conversation started! Authentic content encourages engagement and interaction. When you share your genuine thoughts and experiences, your audience is more likely to respond, share their own stories, and participate in discussions. It’s all about creating a vibrant community where everyone feels heard.

Foster a Loyal Community

Share your beliefs and values regularly to attract like-minded individuals who share your passions. This helps in building a loyal community that supports and champions your brand. It’s like finding your tribe – a group of cheerleaders who believe in what you do and spread the word.

Empower Your Marketing Strategy

Understanding these key elements gives your marketing strategy a clear direction. You can craft campaigns that highlight your strengths, showcase your unique methods, and tell compelling stories that draw your audience in. It’s all about playing to your strengths and showing the world what you’re made of!

Enhance Brand Credibility

Consistently demonstrating your values and expertise establishes you as a credible and trustworthy authority in your industry. This enhances your brand’s reputation and encourages others to seek out your insights and services. Be the go-to guru your audience can’t wait to learn from!

Adapt and Evolve

Stay ahead of the curve! A deep understanding of your brand’s core elements allows you to adapt your content strategy as your brand evolves. You can stay true to your essence while exploring new avenues and trends in content creation. Embrace change and keep your content fresh and exciting!

Get your free Personal Brand Strategy Mad-Lip interactive tool to create your own!

Bottom Line

In a world overflowing with content, standing out requires more than just creativity—it demands authenticity, clarity, and purpose. By mastering the art of genuine connection, clear messaging, and personal branding, you can forge meaningful relationships with your audience, drive engagement, and establish yourself as a credible authority. So, embrace your uniqueness, stay true to your values, and let your authentic voice shine through in everything you create.

Here is more information that may be helpful!

Don’t Forget to Pin It!

Why It's Crucial to Have a Personal Brand Strategy for Creating Content by Jen Vazquez Media
Why It's Crucial to Have a Personal Brand Strategy for Creating Content by Jen Vazquez Media
Why It's Crucial to Have a Personal Brand Strategy for Creating Content by Jen Vazquez Media
Why It's Crucial to Have a Personal Brand Strategy for Creating Content by Jen Vazquez Media
Why It's Crucial to Have a Personal Brand Strategy for Creating Content by Jen Vazquez Media

Pinterest Affiliate Marketing: Ditch the Sales Pitch & Build Real Connections (Like a Boss!)

Content Creation, Marketing, Pinterest

Today, we're jumping into the fabulous world of affiliate marketing on Pinterest. Whether you're a newbie or a seasoned pro, it's time to forget what you think you know about affiliate marketing and embrace a fresh, more genuine approach. by Jen Vazquez Media jenvazquezcoach.com

Pinterest Affiliate Marketing: Ditch the Sales Pitch & Build Real Connections (Like a Boss!)

Hey, friend! Jumping into the world of affiliate marketing on Pinterest can be like stepping into a fabulous online party. So much pretty, so much potential! But hold up a sec, let’s chat about the technical side of affiliate links on Pinterest, and an even bigger deal: how to totally change your strategy to make those links actually work.

Forget what you think you know about affiliate marketing. If you’re all about pinning a million links and hoping for the best, honey, it’s time for a glow-up.

Get Real with Pinterest’s Amazing Audience

Unlike those other platforms, Pinterest users aren’t just scrolling for fun (well, maybe a little fun). They’re searching for inspiration, solutions, and products that make their lives better. And guess what? The most successful affiliate marketers on Pinterest get that. They’re not pushy salespeople; they’re your trusted BFF, sharing the good stuff. Ready to become that BFF for your audience? Let’s dive in!

Show Your Value, Girl! That’s the Secret Sauce

Here’s the truth bomb: People click on your affiliate links when they see the value you bring to their life. So, ditch the product dumps and let’s get creative:

  • Lifestyle Content: Don’t just talk about it, show it! Promoting a spring coat? Share killer outfit ideas, where you’d wear it, and how it makes you feel amazing. Real-life use is where the magic happens.
  • Tutorials: Be the guru your audience adores! A quick video recipe using that new kitchen gadget? A makeup tutorial featuring an affiliate product? Leave them wanting more and eager to visit your site (and shop!).
  • Honest Reviews: Become the queen of unbiased product comparisons. Authenticity builds trust faster than a double espresso, especially in those personal areas like wellness.
  • Trend Spotting: Pinterest is all about what’s hot right now. Use those trend predictions to showcase your awesome affiliate finds. Your audience will love you for being their go-to trendsetter!

Tagging Like a Pro: The Technical Stuff

Alright, let’s get a little techy (but don’t worry, we’ll keep it simple). Tagging works a bit differently on mobile and desktop. Mobile lets you tag while you upload, but on desktop, you’ll need to edit after uploading. Keep your pins clean and relevant, with no more than five tags per pin, to keep things valuable and engaging. Remember, too many tags just scream ‘spam.’ Stick to your top 5 relevant keywords per Pin, and you’re golden!

Grow with Grace: It Takes Time, Babe!

Here’s the real talk: growth isn’t instant. There are no magic numbers. Instead, celebrate every new follower, every genuine question… those are the little wins that lead to major success.

Connection: The Heart of Pinterest Affiliate Marketing

In Pinterest’s most popular niches (think food, fashion, beauty), connection is EVERYTHING. This isn’t about a quick buck; it’s about showing your audience you get them, and that the products you promote will truly make their lives better.

Pinterest Management

WHY HIRE A PINTEREST MANAGER?

As a busy entrepreneur, you’re probably exhausted trying to keep up with all the changes and don’t have time to do #allthethings, so you are ready to outsource your Pinterest management and marketing to someone else so you can get more leads and traffic to your website and grow your business or blog to the next level and you can work in your zone of genius!

Schedule a Call

Ethics & the Long Game

In a world that’s all about instant gratification, successful affiliate marketing takes a different approach. Always put value first, be upfront about your affiliate relationships, and stay true to your brand’s awesome message.

The Bottom Line

Pinterest affiliate marketing is a goldmine, but only for those who are willing to build genuine connections. Be a guide, not a billboard. Provide real value, be honest about those affiliate links, and focus on building trust. That’s how you create lasting success (and maybe even make a few new friends along the way!).

Ready to Rock Pinterest & Grow Your Business?

Jen Vazquez Media is your go-to gal for all things Pinterest. Let’s chat about how we can take your affiliate marketing to the next level!

Here is more information that may be helpful!

Don’t Forget To Pin It!

Today, we're jumping into the fabulous world of affiliate marketing on Pinterest. Whether you're a newbie or a seasoned pro, it's time to forget what you think you know about affiliate marketing and embrace a fresh, more genuine approach. by Jen Vazquez Media jenvazquezcoach.com
Today, we're jumping into the fabulous world of affiliate marketing on Pinterest. Whether you're a newbie or a seasoned pro, it's time to forget what you think you know about affiliate marketing and embrace a fresh, more genuine approach. by Jen Vazquez Media jenvazquezcoach.com
Today, we're jumping into the fabulous world of affiliate marketing on Pinterest. Whether you're a newbie or a seasoned pro, it's time to forget what you think you know about affiliate marketing and embrace a fresh, more genuine approach. by Jen Vazquez Media jenvazquezcoach.com
Today, we're jumping into the fabulous world of affiliate marketing on Pinterest. Whether you're a newbie or a seasoned pro, it's time to forget what you think you know about affiliate marketing and embrace a fresh, more genuine approach. by Jen Vazquez Media jenvazquezcoach.com

Pinterest Analytics: Your Secret Weapon for Explosive Growth (and How to Use It Like a Pro!)

Content Creation, Marketing, Pinterest, Pinterest Trends

Pink background with white writing saying Pinterest Analytics Is Your Secret Weapon for Explosive Growth

Pinterest Analytics: Your Secret Weapon for Explosive Growth (and How to Use It Like a Pro!)

Ready to unleash the full potential of your Pinterest marketing? We’re diving deep into Pinterest analytics – your golden ticket to understanding what makes your audience tick.

Forget the “just post pretty pictures and hope for the best” approach. We’re talking about strategic moves that’ll turn your Pinterest into a lead-generating machine.

Why Pinterest Analytics Matter (Like, Really Matter)

Think of Pinterest analytics as your crystal ball. They show you:

  • Who’s vibing with your brand: Discover the demographics, interests, and even the devices your ideal clients use.
  • What content makes them swoon: Uncover the pins and topics that are sparking the most engagement.
  • How they’re interacting with your pins: Are they clicking through to your website? Are they saving your pins for later?

Armed with this intel, you can tailor your Pinterest strategy to perfection by serving up content that resonates like a love song.

Pinterest Management

WHY HIRE A PINTEREST MANAGER?

As a busy entrepreneur, you’re probably exhausted trying to keep up with all the changes and don’t have time to do #allthethings, so you are ready to outsource your Pinterest management and marketing to someone else so you can get more leads and traffic to your website and grow your business or blog to the next level and you can work in your zone of genius!

Schedule a Call

Your Pinterest Analytics Cheat Sheet

Don’t get overwhelmed by the data overload! Here are the most important metrics for service-based businesses like yours:

Impressions

How many times your pins have appeared in feeds, searches, and category pages.

Pin Clicks

How often people click on your pins to get a closer look.

Outbound Clicks

The holy grail! This is how many people click through to your website from your pins.

Total Sessions from Pinterest (Google Analytics)

How many website visits you’re getting from Pinterest traffic.

Pin Clicks vs. Outbound Clicks: Your Dynamic Duo

Think of Pin Clicks as the initial spark – someone’s intrigued! Outbound Clicks are where the magic happens – they’re the people who are genuinely interested in your services and are taking that next step to learn more.

By tracking these two metrics, you can pinpoint the content that’s not only catching eyes but also driving real, potential-client traffic to your site.

How to Use Your Pinterest Data Like a Boss

  1. Spot the Winners: Which pins are getting the most clicks and driving traffic? Make more of that kind of content!
  2. Ditch the Duds: If a pin isn’t performing, don’t be afraid to give it a refresh or try a different approach.
  3. Plan Ahead with Pinterest Trends: See what’s trending and create content that aligns with those hot topics.
  4. Refine and Repeat: Pinterest is always evolving. Keep checking your analytics regularly to adjust your strategy and stay ahead of the game.

The Bottom Line

Remember, Pinterest isn’t just about pretty pictures – it’s about connecting with your dream clients and growing your business. Let’s make Pinterest magic happen! ✨

Here is more information that may be helpful!

Don’t Forget To Pin It!

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Remember That Big Pinterest Update? Tailwind’s Got Your Back

Content Creation, Marketing, Pinterest

maroon color background with white text saying Hey Pinners! Remember That Big Pinterest Update? Tailwind's Got Your Back by Jen Vazquez Media

Remember That Big Pinterest Update? Tailwind’s Got Your Back

Let’s be real, Pinterest gave us a little shake-up last year with that whole Simplified Pin thing. You remember they call all pins that aren’t ads Organic Pins.  That means pins can be graphics, videos, or a combination of both.

“Standard or Idea…hmm, decisions, decisions!” Well, that’s so yesterday’s news. Simplified Pins or Organic Pins (both names are used) are streamlined to make things so much easier.  There is ONE organic pin that gives us the ability to create pins however we want.

And… links are on all pins and you can add all kinds of goodies.  are here to stay, and Tailwind’s swooping in to make them work even harder for you.

Tailwind: Your Pinning Sidekick

Tailwind’s new tool is like having a Pinterest wizard on speed dial! They streamline the whole Simplified Pin process, giving your content that extra bit of magic to catch the eye of potential clients.

Even if Pinterest updates feel a bit overwhelming, Tailwind’s got you covered – they keep things fresh and easy so you can focus on showcasing your amazing services.

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But Why Simplified Pins, Anyway?

Simplify your Pinterest game! With Simplified Pins, there’s just one amazing format to master. That means less time scratching your head and more time getting those creative juices flowing. Pinterest took all the best Pin features and rolled them into one powerhouse package – it’s a win-win for your content strategy.

Not selling products? No worries! Think of Simplified Pins as a way to showcase your expertise, share testimonials, or highlight the amazing results you get for clients. Turn those “ooh, I need that!” moments into leads and bookings.

What This Means for You, My Fabulous Pinner:

Remember when Pinterest streamlined things with Simplified Pins? Tailwind’s making the whole process even smoother with their new tool. Forget fussing over formats – now you can channel all that creative energy into awesome content. Tailwind’s got the techy stuff handled, so you can focus on designing Pins that really stand out and get your services noticed.

With Tailwind’s Simplified Pin tool, pinning becomes a breeze. Unleash your creativity, rock those ideas, and amplify your potential. Those new tools are like a secret weapon, helping you create Pins that seriously pop!

Summary

So, fire up Tailwind, unleash your inner Pinning superstar, and get ready to rock those Simplified Pins! ✨. Get your Tailwind forever free plan here!

Questions? I’m all ears! 👂 Join my private community for free education on all things Pinterest, Marketing, Repurposing, and SEO!

Sources

Here is more information that may be helpful!

Don’t Forget To Pin It!

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