Pinterest Trends Weekly: Savoring Summer

Pinterest Trends Weekly_ Savoring Summer! by Jen Vazquez Media Pinterest Manager and Educator

Pinterest Trends: Savoring Summer (September)

Hey there! I’m Jen, back with another deep dive into the world of Pinterest trends. This week, Pinterest has unearthed some fascinating trends around the theme “Savoring Summer.” Let’s go ahead and break it down and see how you can use these insights to work smarter, not harder, in your marketing efforts.

The Key Trends

Warm up your ideas with insights from Pinterest Predicts Weekly. Pinterest collected insights around the theme: Savoring summer

End-of-Summer Festivities

The end-of-summer party searches have surged by 140%! People are eager to make the most of the remaining warm days. If you’re a party planner or in the event business, now’s the time to get those last-minute party ideas promoted.

Garden to Table

Fresh summer recipes have skyrocketed with a sevenfold increase. Zucchini soup and summer squash are also making waves, with an 80% and 55% increase, respectively. This is your moment if you’re in the food industry. Leverage these trends to draw your audience’s attention to seasonal recipes.

Beautiful Endings

The beauty category is buzzing, particularly around “end of summer nails,” which have seen a 19-fold increase. Hairstyles also aren’t left behind, with Neapolitan hair trending up by 2.5 times. Offering beauty tips focused on these trends can resonate with your audience looking to end summer on a high note.

Fashion Forward

Late summer outfits are up by 400%. This is the perfect time for fashion influencers and retailers to share styling tips tailored to the season’s end. Cool sunglasses and countryside dresses are also seeing significant upticks.

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Regional Trends

Each week Pinterest views the different trends that are popular by regions in the United States.  Look below for your area to see what’s trending!

Midwestern Savories

In the Midwest, recipes featuring comfort food like creamy cucumbers and smoked mac and cheese have doubled and tripled. Capitalize on this by sharing regional recipes or BBQ tips.

Coastal Inspirations

The Northeast is looking for coastal getaways with a three-time increase in searches for places like Newport, Rhode Island, and Martha’s Vineyard. Perfect for travel bloggers or businesses offering beachwear and decor.

Western Vibes

From pool fits to festival outfits, the West is alive with a party spirit. Festival wear searches are up by four times. This is an excellent opportunity for brands that cater to festival-goers to share outfit ideas and styling tips.

Southwestern Sports Fever

In the Southwest, it’s all about game day styles. Searches for football shirts have risen by 155%. If you’re in the apparel industry, now’s the time to push your sporty collections.

Spotlight on Gen Z: Cottagecore Vibes

Gen Z is embracing the cottagecore aesthetic, which combines the charm of the countryside with bohemian elements. Searches for whimsical nails, country lifestyle, cottage kitchens, and boho western outfits are soaring. Offer content that speaks to these nostalgic, pastoral themes to engage this demographic.

Pinterest Trends Weekly 9/8/24 Featured Pinterest Board: Summer Braids by Jen Vazquez Media

Featured Pinterest Board: Summer Braids

To beat the heat, traditional box braids and statement French braids are gaining popularity. These hairstyles are not just beautiful but practical for the summer heat. Features on this Pinterest board can offer inspiration if you’re in the beauty space.

Bottom Line

Pinterest isn’t just a platform for sharing ideas; it’s a crystal ball for predicting future trends. By keeping an eye on these insights, you can align your content strategies to what’s catching people’s attention now and what might be trending in the near future. 

Remember, it’s all about working smarter, not harder. Leveraging these trends can streamline your marketing efforts and help you connect more deeply with your audience. So, go ahead and savor the summer by tapping into these hot trends. Have a great day, and I’ll catch you next time!

Stay savvy,  *Jen

Here is more information that may be helpful!

Don’t Forget to Pin It!

End of Summer Pinterest Trends_ Maximize Your Marketing by Jen Vazquez Media Pinterest Manager and Educator
Pinterest Predicts_ How to Savor Summer Trends in Your Marketing by Jen Vazquez Media Pinterest Manager and Educator
Pinterest Trends Weekly_ Savoring Summer Edition by Jen Vazquez Media Pinterest Manager and Educator
Savor the End of Summer with Pinterest’s Hottest Trends by Jen Vazquez Media Pinterest Manager and Educator
Savoring Summer_ Pinterest’s Hottest Trends by Jen Vazquez Media Pinterest Manager and Educator

What Are People Searching For This Week on Pinterest in June

4 summer images with text: What Are People Searching For This Week on Pinterest by Jen Vazquez Media

What Are People Searching For This Week on Pinterest 6/5/24

Hey there, Pinterest peeps! It’s Jen here, back with another round of Pinterest Predicts Weekly—or as I like to call it: What are people searching for on Pinterest? 🧐 This week’s theme is Making a Splash, so hold onto your pool noodles and let’s dive right in!

Key Trends Making Waves

Pinterest has spotted some key trends that have been making a big splash recently. Here are the highlights:

  • Pool Day Searches: A whopping 150% increase! Looks like everyone’s getting ready to cool off.
  • Cute Swimsuits Up by 90%: Time to refresh your swimwear collection!
  • Lake Cottage: Searches have risen by 45%. Summer getaway, anyone?
  • Pool Workout: Increased by 140%. Fitness by the pool? Yes, please!
  • Betta Fish Tank Ideas: Up 65%. Even your fish wants a stylish home.

Water Balloon Games: Up by 110%. Fun for everyone!

Behind the Trends

Why all the water-themed searches, you ask? Well, Pinterest is a goldmine for predicting future trends, with over 518 million users looking for tomorrow’s ideas today. By following the breadcrumbs of what’s trending on Pinterest, you can get ahead in planning your next big move or marketing campaign.

Every week, Pinterest Predicts Weekly shines a spotlight on hot search trends from users across various categories, regions, and demographics. And guess what? All the search queries lead you to [trends.pinterest.com](http://trends.pinterest.com), where you can uncover more insights and craft campaigns around popular searches.

Let’s Go Play: Summer Fun in the Sun

Whether it’s poolside or lakeside, Pinterest users are on the hunt for exciting ways to spend their summer days by the water. Here are some fun insights:

  • Pool Day: Searches increased by 150%.
  • Lake Day: Up by 100%.
  • Boat Day: Up by 70%.
  • Water Park: Up by 65%.
  • Beach Vacation: Up by 30%.

Fashion Trends:

  • Cute Swimsuits: Increased by 90%.
  • Swim Dress: Up by 55%.
  • Island Vacation Outfits: Up by 40%.
  • Crochet Swim Cover-Up: Increased by 35%.
  • Swim Trunks: Up by 30%.

Home and Decor:

  • Lake Cottage: Searches increased by 45%.
  • Lake House Decorating Ideas: Up by 45%.
  • Swim Spa Backyard Ideas: Increased by 30%.
  • Swimming Pool Backyard: Up by 30%.
  • Lake House Decor: Up by 25%.

Activities

  • Pool Workout: Up by 140%.
  • Water Balloon Games: Up by 110%.
  • Tubing on The Lake: Searches increased by 95%.
  • Beach Activities: Up by 85%.
  • Splish Splash Birthday Party: Up by 30%.

Regional Trends: Water, Water Everywhere

From coast to coast, people are dreaming up fun ways to enjoy their summer. Here’s a regional roundup:

Midwest

  • Kayak Storage: 2x increase.
  • DIY Water Fountain: Up by 150%.
  • Flowered Water Recipes: Up by 140%.
  • Pool Noodle Crafts: Increased by 135%.

Northeast

  • Semi In-ground Pool Ideas: Up by 180%.
  • Last Toast on the Coast Bachelorette: Increased by 160%.
  • Beach Bag Essentials: Up by 160%.
  • Beach Wedding Guest Dress: Up by 130%.

West

  • Surfboard: Increased by 145%.
  • Beach Birthday Party: Up by 125%.
  • Swimming Hairstyles: Up by 125%.
  • Fruit and Water Aesthetic: Increased by 125%.

Southeast

  • Beach Snack Ideas: Up by 185%.
  • Palm Beach Decor: Searches increased by 150%.
  • Ranch Water Cocktail: Up by 135%.
  • Swimming Pool Design: Increased by 120%.

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Pinterest Predicts Trend: Aquatexture

Aquariums are making quite the splash this week. Trending search terms include:

  • Betta Fish Tank Ideas: Up by 65%.
  • Minecraft Aquarium: Up by 40%.
  • Turtle Tank Ideas: Increased by 30%.
  • Aquarium Nails: Up by 25%.
  • Fish Tanks: Increased by 25%.

Featured Board: Vacation Style

Get ready for some sunshine, good vibes, and standout style in the Balearic Islands. Explore the Pinterest boards for all things summer style.

Upcoming Moments: Don’t Miss Out!

Stay ahead in your planning game with these upcoming events:

4th of July

Look out for trending keywords like “4th of July food” and anything related to the holiday.

Back to School

It’s never too early! Back-to-school haul searches will be ramping up in August.

Tips For Using These Keywords

Here’s the deal: Pinterest is basically handing you the keys to what’s trending, so you can create content that’s primed to go viral! 📈

Here’s your game plan:

  • Listen In: Catch our weekly episode to get the full list of trending topics. It’s like having a crystal ball for what’s hot!
  • Get Creative: Take these trends and brainstorm content ideas that align with them. Whether it’s a blog post, video, or pin, make sure it taps into what people are searching for.
  • Stay Relevant: By riding the wave of current trends, you’re setting yourself up for maximum reach and engagement. Pinterest is telling you exactly what’s working – use it to your advantage!
  • Visual Appeal: Make your pins stand out with eye-catching images and bold text overlays. High-quality visuals are a must!
  • Keywords: Don’t forget to include the trending search terms in your pin descriptions and titles. This helps your content get discovered more easily.
  • Consistency: Post regularly to keep your audience engaged and coming back for more. Consistency is key to staying top of mind.
  • Interactive Content: Create content that encourages interaction, like polls or questions. This boosts engagement and makes your pins more likely to be shared.

That’s a wrap for this week’s Pinterest Predicts Weekly! Tune in next week for more of the latest trends just for you. 🌟 Remember, use these search terms as keywords in your content to help you get more reach!

Here is more information that may be helpful!

Don’t Forget to Pin It!

women in black bikini standing on the edge the ocean in Italy with words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
women's legs in a pool with coral dress on and words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
building in italy with a boat and the words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
women in black bikini jumping in the ocean canon ball style with words: What Are People Searching For This Week on Pinterest by Jen Vazquez Media
poolside with a hat and cheetah bikini top with the words What Are People Searching For This Week on Pinterest by Jen Vazquez Media